Director of Sales & Marketing

Crestline Hotels and Resorts•Canton, OH

7d•Onsite

About The Position

The DoubleTree by Hilton Canton Downtown is seeking a highly qualified and skilled Director of Sales & Marketing to lead our Award-Winning Full-Service Hotel. This is a highly visible and impactful position, as it is the first of multiple Full-Service Hotels being developed in conjunction with the Hall of Fame Village. The Director of Sales & Marketing will not only lead the DoubleTree by Hilton team but will also be involved in future hotel developments, including a Hilton branded Full-Service Tapestry hotel in the final approval stage. As a wholly owned subsidiary of the Hall of Fame Village portfolio, the DoubleTree by Hilton Canton Downtown is a high-performing asset. The ideal candidate will enjoy collaborating with stakeholders such as Hilton, The Pro Football Hall of Fame, and Hall of Fame Village ownership. The hotel boasts over 11,000 square feet of Banquet and Catering space and a successful signature restaurant, the 330 Bar & Grill. The team has consistently received brand or company awards for excellence in customer and event service since opening in 2020. The Director of Sales & Marketing will be an Executive Committee member, working closely with the General Manager and peers to foster a whole-hotel leadership approach. This role is ideal for someone seeking to be part of a high-growth, visionary environment focused on team building and culture. The primary mission of this role is to achieve or exceed departmental booking goals and budgeted hotel room and catering revenues, grow market share, and ensure the efficient execution of all departmental sales and service processes to maintain high customer service, employee morale, and teamwork. This is a phenomenal opportunity to provide strategic direction, liaise with department heads, and empower sales staff.

Requirements

A passion for Hotel Sales coupled with a competitive, a hunter mentality!
Bachelor’s Degree (Four Year College or University) preferred: or 3-5 years of equivalent work experience
Strong understanding of Hotel Sales and Comp Sets with a proven track record of success
Exceptional communication skills both verbal and written – your ability to communicate and influence by word and writing is a must
Strong understanding of how to best sell and market banquet and catering revenue and how to forecast it accurately
Premium branded, lifestyle, or independent hotel experience (Hilton, Hyatt, Marriott, or IHG), especially with in the full-service hotel space and/or conference centers
Computer Skills – you must have the ability to communicate effectively through email as well as manipulate and analyze information quickly from spreadsheets and databases
Knowledge of Hotel Computer Systems to include brand-specific systems (Delphi, CI/TY, etc.)

Responsibilities

Develop and manage sales and marketing operating budget in accordance to the hotels business plan.
Manage the sales process and coordinate leads as needed.
Proactive and continuous sales efforts.
Development, maintenance and implementation of sales action plans.
Monitor competitor production and sales/marketing activities.
Negotiating, detailing and administration of required documents for group rooms and related events.
Direct supervision of the sales, catering and conference services staff.
Ensure appropriate rates and room blocks are offered to maximize market performance.
Hold regular meetings with sales staff to measure performance, establish pro-active sales action plans and communicate goals and sales action plans.
Negotiate group and company contracts with in approved Crestline guidelines.
Manage RFPs process to maximize market account production.
Identifies marketing opportunities and executes marketing plan.
Tracks marketing initiatives and measures ROI.
Implementation of marketing franchise sales, training, and facilitation of revenue increasing strategies by utilizing brand initiatives and tools.
Ensures Business Plan and related action plans are executed as established.
Involved in revenue management process.
Create performance notes for rollup discussion to ownership.