Director of Sales and Marketing

Curtain Bluff Resort
Onsite

About The Position

The Director of Sales and Marketing will drive revenue and build the trade relationships that fill one of the Caribbean's most storied independent resorts - sales-led, with everything else following from that.

Requirements

  • 7+ years of experience in luxury hospitality sales.
  • Established relationships with top travel agencies in the US and UK.
  • Bachelor's degree in business administration, communications, sales, or marketing.
  • Exceptional communication, leadership, strategic thinking, problem-solving, and team management skills.
  • In-depth understanding of market trends, competitor analysis, customer behavior, and regulatory compliance in the industry.

Nice To Haves

  • MBA preferred.

Responsibilities

  • Develop and execute the annual sales and revenue plan, market mix targets, rate strategy, and occupancy goals by segment and season.
  • Engage with the trade through sales trips to the US and UK, Relais & Châteaux roadshows, and hosting travel advisors on property.
  • Develop and execute a targeted strategy for reaching and converting the affluent 40-50s couples and multi-generational family segments.
  • Protect and deepen the 65% return rate by designing communication touchpoints (pre-arrival, on-property, post-stay) that make returning guests feel known.
  • Align guest communication with the brand's tone in collaboration with the Head of Reservations.
  • Serve as the day-to-day lead for marketing, US Sales, UK Sales, and Relais & Châteaux GSO.
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