Director of Product Patient Journey (CONTRACT)

Sleep Doctor•Seattle, WA
•$100 - $115

About The Position

SleepDoctor.com is seeking an experienced product leader for a 16-week contract to own and advance the end-to-end product strategy and roadmap for its patient experience while the current Director of Product, Patient Journey is on maternity leave. The role maintains continuity on the existing roadmap, makes day-to-day prioritization decisions, and keeps cross-functional work moving across Engineering, Data, Marketing, Clinical, and other teams. It reports to the VP of Product and partners with product managers and associates responsible for individual stages of the journey. The patient journey spans marketing and initial interest through telehealth consultations, diagnosis, purchase, fulfillment, insurance and billing, therapy, renewal, and re-engagement. The product leader will quickly build a working understanding of the current-state journey and its supporting systems, communicate progress to executive stakeholders, track outcomes, identify friction, and run or continue experiments. The engagement also includes documenting decisions and preparing a thorough handoff for the returning Director. The position is estimated at 20–30 hours per week and must begin by 11/20.

Requirements

  • At least 8 years of product management experience, including ownership of strategy and a roadmap for a complex, high-stakes product area.
  • Demonstrated ability to ramp quickly into an existing roadmap and cross-functional relationships and become productive within the first few weeks.
  • Experience owning a complex, multi-stage customer or patient journey spanning multiple systems and teams.
  • Track record of translating ambiguous, cross-functional problems into a clear strategy and well-sequenced roadmap.
  • Comfort using funnel and cohort data, dashboards, and experiment results to make prioritization decisions.
  • Working knowledge of systems supporting modern patient or customer journeys, such as CRM, e-commerce, lifecycle marketing, and clinical or billing systems.
  • Track record of earning trust and driving alignment with Engineering, Data, Marketing, Clinical, executive stakeholders, and peer product managers without formal authority.
  • Genuine interest in improving patient outcomes and experience, in addition to business metrics.
  • Ability to commit to a 16-week engagement starting by 11/20.

Nice To Haves

  • Healthcare, telehealth, or subscription consumer health experience.
  • SQL proficiency.
  • Experience with health insurance workflows, healthcare compliance such as HIPAA, or clinical operations.
  • Prior experience in interim or fractional product leadership roles.

Responsibilities

  • Advance and adapt the existing quarterly vision and strategy for the end-to-end patient journey.
  • Manage and prioritize the existing roadmap, balancing patient experience, clinical outcomes, operational efficiency, and business impact.
  • Quickly understand the current-state patient journey across brands, systems, and integrations, including Shopify, Zoho CRM, Canvas Medical, NikoHealth, Customer.io, and billing.
  • Coordinate with product managers and associates, including the Care Journey Product Manager, to keep roadmaps coherent with the broader strategy.
  • Partner with Engineering and Data to scope, sequence, and deliver improvements to patient-journey systems and pipelines.
  • Work with Marketing to align campaign strategy and lifecycle communications with the roadmap.
  • Collaborate with Clinical Operations, Care teams, and Customer Support to identify patient difficulties and design practical solutions.
  • Communicate roadmap status and results to executive stakeholders and represent the patient's voice in company-level planning.
  • Track and report patient-journey metrics, including conversion, activation, therapy adherence, renewal, and retention.
  • Use funnel data, cohort analysis, and qualitative research to identify friction and prioritize improvements.
  • Continue or launch experiments and translate results into product, roadmap, or systems changes.
  • Champion AI tools to accelerate product discovery, documentation, and delivery; identify AI opportunities to personalize the patient journey and automate repetitive operational work.
  • Document key decisions, roadmap changes, and stakeholder context throughout the engagement.
  • Prepare a thorough handoff to support the returning Director's transition.
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