Director of Product Marketing

Samba • Los Angeles, CA

59d • $170,000 - $180,000 • Onsite

About The Position

Samba is a media intelligence company that provides real-time, large-scale data on what the world is watching, reading, and thinking across all screens. Their data, collected with the consent of over a billion people, offers a comprehensive view of consumer attention, used by major brands to make informed decisions. The company is seeking a Director of Product Marketing with deep expertise in advertising technology and data solutions to lead go-to-market strategy and product positioning for Publishers and Platforms.

Requirements

• 5–10 years of product marketing experience in ad tech or data-driven SaaS, with a strong focus on data monetization or activation.
• Deep understanding of data solutions, identity resolution, audience targeting across advertising and media.
• Proven ability to translate complex data and platform capabilities into clear, differentiated positioning that resonates with technical and business stakeholders.
• Experience working with or within ad tech ecosystems, and familiarity with partners like LiveRamp, Snowflake, Databricks, Google, Amazon, or The Trade Desk.
• Exceptional writing and storytelling skills for both technical and non-technical audiences.
• Strong cross-functional collaboration skills, especially with Product, Sales, Partnerships, and Communications teams.
• Comfortable navigating a fast-paced, high-growth environment with evolving product lines and market dynamics.
• Bachelor's degree required.

Nice To Haves

• MBA or equivalent advanced degree preferred.

Responsibilities

• Lead product marketing strategy for publishers and platform customers, including measurement, audience targeting and other data solutions, ensuring commercial readiness across multiple markets.
• Develop clear, compelling messaging and positioning for highly technical audiences, including data scientists, ad tech buyers, and platform decision-makers.
• Serve as a subject matter expert on industry trends such as signal aggregation, privacy legislation, and the evolution of deterministic vs. probabilistic data matching.
• Partner with Sales and Partnerships teams to drive adoption of Samba’s data integrations with clean rooms, DSPs, SSPs, and other platforms.
• Collaborate closely with Product Management to shape roadmap decisions, define competitive differentiation, and identify market opportunities across identity, interoperability, and privacy-safe targeting.
• Create high-impact product collateral and partner sales materials tailored to ecosystem-specific needs.
• Contribute to thought leadership efforts including whitepapers, conference presentations, and analyst briefings focused on data innovation and interoperability.
• Provide internal training and strategic sales support to ensure consistency and confidence in messaging across teams.

Benefits

• health insurance
• wellness offerings
• life and disability insurance
• a retirement savings plan
• paid holidays
• paid time off (PTO)

What This Job Offers

• Job Type: Full-time
• Career Level: Director