Director of Product Marketing, Monetization

Microsoft•Redmond, WA
•$130,900 - $272,300•Hybrid

About The Position

The AI Experiences group sits at the intersection of frontier AI capability, enterprise-grade trust, and high-quality product development, turning models and platforms into intuitive, reliable, and useful experiences for millions of people and organizations. Its Product Monetization team is looking for a new individual-contributor Product Marketer to lead Web IQ. Web IQ is Microsoft's enterprise web intelligence platform for AI applications – like a search engine for agents. It enables organizations to access and leverage information from the open web to build AI experiences that are more current, useful, and reliable. Web IQ is part of Microsoft IQ, helping developers and organizations create AI solutions that can better understand, reason over, and act on information from across the web.

Requirements

  • Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience.

Nice To Haves

  • Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business OR equivalent experience.
  • Proven track record in applying different customer listening approaches to inform and influence product development.
  • Experience cultivating trust-based relationships directly with senior-level leaders internally.
  • Solid product positioning and value proposition development skills, with experience in leading differentiated value propositions and translating complex features into compelling narratives.
  • AI Native: Experience in creating agents and using AI to execute workflows and raise the bar for what Marketing teams can deliver.
  • Understanding of the AI infrastructure services landscape, including the use of agent-to-agent protocols and APIs.
  • Category development: experience defining or driving demand for a new category of products. Experience bringing disruptive products to market.
  • Experience marketing to developers and enterprise customers.
  • Understanding of the developer experience in the Azure portal and Microsoft Foundry.
  • Demonstrates curiosity and actively explores options. Responds efficiently to changing demands and circumstances, maintaining a constructive attitude.
  • Data-Driven Problem Solver: Uses data to identify trends and prioritize work. Develop hypotheses and test them to inform how we should scale.
  • Organizational agility and ability to work across organizational boundaries to build alignment at multiple levels of leadership and drive closure on issues.

Responsibilities

  • Seek market intelligence signals and lead customer listening strategies and execution to identify growth opportunities, investment priorities, and inform the product roadmap.
  • Determine areas of market research and create deep collaboration with the field to connect with clients and understand their needs.
  • Understand competitors’ strengths and weaknesses, Microsoft’s competitive positioning, and anticipate the business implications.
  • Provide subject matter expertise when developing insights from market or user research, competitive analyses, and industry trends.
  • Synthesize and articulate customer feedback, mobilizing internal teams to address it.
  • Lead the creation of a differentiated value proposition that aligns with customer goals.
  • Drive the development of product positioning and value proposition pillars with tangible proof points and crisp messaging, aligned across stakeholders.
  • Write thought leadership stories that position Microsoft as a leader in the AI grounding space.
  • Clearly articulate our product story in blog posts and tentpole event presentations for marquee product launches.
  • Lead v-teams and direct marketing strategies for effective product releases, maximizing adoption and customer satisfaction.
  • Set clear goals and impact metrics, orchestrating cross-functional teams to leverage the appropriate marketing and sales channels to achieve them.
  • Develop and execute impactful launch strategies that leverage key industry and first-party events, while setting clear release-schedule goals for the Product Management teams.
  • Support partner teams such as MCAPS and Microsoft IQ Marketing with client-facing communications and enablement.
  • Ensure that Business Development, Sales, Marketing, and Learning teams know our roadmap, positioning, and value proposition, empowering them to scale enablement across clients and internal teams.
  • Lead select and strategic product training sessions, driving excitement and clarity around key product announcements.
  • Proactively seek feedback from a diverse group of clients and users, uncovering new growth opportunities and mitigating bias in AI products.
  • Lead an “always learning” culture with constant assessment of what we can do better, encouraging open and honest conversations and reflections, while ensuring that all voices are heard.

Benefits

  • Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
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