Director of Product, Identity

Innovid • New York, NY

21h • $160,000 - $230,000

About The Position

The Director of Product Management, Identity will serve as the strategic visionary and business leader driving the future of Innovid’s global Identity solutions. Identity is the foundation powering our data-enriched, omnichannel ad delivery, personalization, and measurement products. In this role, you will be responsible for defining the overarching multi-year Identity roadmap that enables Innovid’s Ad Management and Ad Measurement portfolios to aggressively capture market share and scale revenue streams. Navigating an increasingly competitive market and a rapidly changing privacy and identity landscape, you will lead a high-performing product team, forge high-impact strategic partnerships, and serve as an industry thought leader. You will have a deep mastery of the identity space, interoperability between 1st and 3rd party data sets, and a comprehensive understanding of the media planning/buying ecosystem, CTV/linear TV measurement, and the broader AdTech sector.

Requirements

• At least 10+ years of relevant Product Management experience, with a minimum of 3-5 years managing and scaling high-performing product teams, preferably within AdTech, MarTech, or high-growth B2B SaaS environments.
• Expert-level knowledge of the digital identity ecosystem, including clean rooms, ID graphs, privacy regulation (GDPR, CCPA/CPRA), 1st and 3rd party data interoperability, and cookieless attribution methodologies.
• Proven track record of launching and commercializing B2B SaaS or data products that have driven significant adoption and multi-million dollar revenue growth.
• World-class written, spoken, and presentation skills; ability to seamlessly articulate deeply technical data infrastructure concepts to business audiences and clients.
• Excellent, degree-level academic qualifications that strengthen your practical and business experience (MBA or advanced degree in an analytical field a plus).
• An outstanding ability to navigate highly complex ecosystem shifts and solve systemic, industry-wide data problems.
• The capability to drive competitive urgency across teams, balancing speed to market with platform scalability.
• Natural leadership presence that builds instant trust, motivates multi-disciplinary teams, and inspires stakeholder alignment without direct line authority.
• Data is our compass. You approach problems with a rigorous, analytical framework to justify strategic investments.

Nice To Haves

• MBA or advanced degree in an analytical field

Responsibilities

• Define, champion, and own the multi-year strategic vision and roadmap for Innovid's Identity portfolio.
• Set the corporate-level direction and hold ultimate accountability for execution using corporate OKRs and value-driven commercial metrics.
• Hire, lead, and develop a high-performing team of product managers.
• Establish a culture of excellence, high intellectual curiosity, and continuous professional growth.
• Guide the strategic direction of identity solutions to further expand Innovid’s market differentiation in video measurement, ensuring resilience against ecosystem deprecations (e.g., cookies, device IDs).
• Collaborate with business development and corporate development to leverage, monetize, and scale existing data assets.
• Identify and structure key data partnerships and integrations to grow available assets and build high-value marketplace solutions.
• Act as a critical bridge between senior leadership, engineering, commercial teams, and external stakeholders.
• Clearly communicate product strategy, trade-offs, investment requirements, and commercial impact to the executive team and board-level leaders.
• Engage directly with tier-one clients, enterprise partners, and industry bodies (IAB, ANA, etc.) to understand macro trends, drive adoption, and evangelize Innovid’s Identity position in the marketplace.

Benefits

• Open Paid Time Off (PTO)
• Flexible schedule
• Company holidays
• Paid parental leave
• Competitive salary
• Full benefits package
• Referral bonuses
• Recognition awards
• 401(k) with company match
• Company HSA contribution up to $2,400
• Medical/Dental/Vision/Pharmacy
• Health Savings Account (HSA)/Flexible Spending Account (FSA)
• Mental health support
• Life & Disability insurance
• Family planning & fertility benefits
• Pet insurance
• Legal & ID theft protection
• Retirement planning
• Medicare assistance
• Employee Assistance Program (EAP)
• Up to 100% company paid annual subscriptions to Peloton, Maven Clinic, BetterUp Care, Walkingspree, Bikeshare (Divvy in Chicago/Citibike in New York)
• Wellness Seminars (physical, mental, financial, social)
• Opportunities to compete in companywide health challenges with prizes
• Professional development with a dedicated Talent Development team
• Employee Resource Groups (ERGs)
• Philanthropy & awareness programs
• Mentorship programs
• In-office and virtual events & celebrations
• Various volunteer & donation opportunities
• Innovative and collaborative work environment
• Unlimited snacks

What This Job Offers

• Job Type: Full-time
• Career Level: Director