Director of Player Development

Muckleshoot Casino Resort • Auburn, WA

3d • Onsite

About The Position

The Director of Player Development will exemplify Muckleshoot Casino Resort’s values and set a great example by always demonstrating excellent guest service and professionalism. This role involves practicing, supporting, and promoting the Vision, Mission Statements, and Core Values of the Muckleshoot Casino Resort. The Director will assist the Chief Marketing Officer in providing strategic leadership for Player Development operations and the development/implementation of departmental strategies, ensuring alignment with brand service strategy and initiatives. The position requires planning, implementing, and overseeing all Player Development operations, including day-to-day operations and collaborations with other departments to improve the overall guest experience and satisfaction. The Director will hire, train, evaluate, and direct player development staff, ensuring they receive adequate guidance and resources. This role involves assessing and improving existing initiatives, devising new strategies to increase revenue, and collaborating with executive leadership to ensure alignment with organizational strategic goals. Researching, assessing, and analyzing marketing industry trends, new products/branding, and regulatory updates is also a key responsibility. The Director will ensure organizational compliance with all applicable laws, rules, regulations, standards, and internal controls, and ensure consistent delivery of Muckleshoot Casino Resort’s hospitality/guest experience standards. Formulating and operating within annual operating and capital budgets, contributing to team effort, and fostering a results-oriented culture are essential. The role includes establishing and implementing player development programs to build and retain player loyalty, increase visitations, revenue, and market share. The Director will establish, implement, and evaluate comp policies, campaigns, programs, entertainment activities, and marketing expenditures. Assessing the patron management database, including player ratings, theoretical and actual win/loss, comps privileges, and direct marketing activities, is crucial for profitability. Implementing off-property promotional programs and functions as needed, and promoting compliance with regulatory requirements and organizational policies are also key duties. The Director will promote and participate in mentoring, leadership, and tribal development programs, and create, maintain, and facilitate a positive and safe work environment. The role requires smiling, engaging guests, team members, and vendors with a professional and friendly demeanor, and performing additional job duties as required and assigned.

Requirements

• Bachelor’s degree in marketing or related field required. Additional experience may be considered in lieu of education.
• Seven (7) years of player development experience with at least three (3) years involving management of casino promotions and events and player retention.
• Demonstrate proven knowledge and proficiency with Player’s Club programs and enrollments, complimentary/rating criteria, and player tracking systems.
• Working knowledge of table games policies and procedures and gaming regulations.
• Analyze marketing and promotions data.
• Demonstrate wide breadth of knowledge of various cultures and customs.
• Ability to motivate, manage, and train staff.
• Ability to manage and prioritize multiple work priorities under time sensitive deadlines.
• Strong customer service skills.
• Advanced leadership and management skills and techniques.
• Strong written and verbal communication skills.
• Sound judgment and problem resolution ability.
• Ability to read, analyze, and interpret technical procedures and governmental regulations.
• Ability to write reports, business correspondence, and procedure manuals.
• Must have strong mathematical abilities to analyze, evaluate and compute costs, budgets and schedules.
• Ability to establish and implement a strategic plan.
• Must be able to work independently and effectively align resources to achieve goals and strategic plans.
• Ability to analyze and apply innovative thinking to a situation, investigate alternatives, and make decisions based on the most effective course of action.
• Ability to use personal computers and various computer applications.
• Ability to work all shifts.
• Ability to work more than 8 hours per day or 40 hours a week and weekends.

Nice To Haves

• Tribal Casino experience preferred.
• Multi-language preferred.

Responsibilities

• Exemplify MUCKLESHOOT CASINO RESORT’s values and set a great example by always demonstrating excellent guest service and professionalism.
• Practice, support, and promote the Vision, Mission Statements, and Core Values of the Muckleshoot Casino Resort.
• Assist the Chief Marketing Officer in providing strategic leadership for Player Development operation and development/implementation of departmental strategies, ensuring alignment with brand service strategy and initiatives.
• Plan, implement and oversee all Player Development operations to include, but not limited to day-to-day operations, collaborations with other departments to improve the overall guest experience and satisfaction.
• Hire, train, evaluate, and direct player development staff to ensure that team members receive adequate guidance and resources to accomplish established objectives; develop and implement staffing plans that provide appropriate labor to meet guest experience and operational expectations.
• Assess and improve existing initiatives; devise new strategies to increase revenue while collaborating with executive leadership to ensure alignment with organizational strategic goals.
• Research, assess, and analyze marketing industry/trends; new products/branding; regulatory updates, etc.; provide recommendations to ensure the Muckleshoot Casino Resort maintains a competitive advantage.
• Ensure organizational compliance with all applicable laws, rules, regulations and standards, and internal controls.
• Ensure consistent delivery of Muckleshoot Casino Resort’s hospitality/guest experience standards; participate in performance management programs.
• Formulate and operate within the annual operating budget, and capital budget to accomplish goals and objectives.
• Contribute to team effort and accomplish related results; encourage a results-oriented culture, host regular team member meetings to ensure accurate, effective, and consistent delivery of guest experience standards.
• Establish and implement player development program and operation to actively build and retain player loyalty and guest relationship; increase player visitations, revenue, and market share.
• Establishes, implements, and evaluates comp policies, campaigns, programs, entertainment activities and all other marketing expenditures.
• Assess patron management database including, but not limited to player ratings, theoretical and actual win/loss, comps privileges, and direct marketing activities to ensure the achievement of player development profitability.
• Implement off-property promotional programs and functions as needed.
• Promote and ensure compliance with regulatory requirements and organizational policies, practices, and procedures to include, but not limited to; Guest Service/Hospitality Standards, Human Resources Processes/Procedures, Coaching/Corrective Action, Budgeting and Purchasing.
• Promote and participate in mentoring, leadership, and tribal development programs.
• Create, maintain, and facilitate a positive and safe work environment; promote positive team member relations and reports issues to appropriate personnel.
• Smile. Engage guests, team members and vendors with a professional and friendly demeanor.
• Perform additional job duties as required and assigned.

Benefits

• Competitive salary starting at $171,838.40 - DOE with discretionary performance bonuses 2x a year
• Fully paid medical, prescription drug, dental, and vision coverage for you and competitive premiums for your dependents.
• Complimentary meals and covered team member parking.
• Employer-paid life insurance, long-term disability, and accidental death and dismemberment coverage.
• Flexible Spending Account options for health care expenses.
• Company-paid gaming licenses (Class A & Class B).
• Variety of additional voluntary benefits and retirement plans

What This Job Offers

• Job Type: Full-time
• Career Level: Director