Director of Partnerships - Consultants & Health Plans (Remote)
About The Position
As the Director of Partnerships - Consultants & Health Plans, you are the engine behind Rula’s B2B growth. You’ll build high-trust partnerships across top benefit consultants and health plan sales teams to fuel our Middle Market and National Accounts pipeline. Leading discussions end-to-end, you will navigate self-funded and fully insured dynamics to challenge status-quo thinking and position Rula as the premier behavioral health solution. We’re seeking a high-energy, consultative seller with a background in healthcare sales and high-growth digital mental health. You excel at translating complex value propositions, from quick elevator pitches to deep dives on claims economics, backed by strong CRM discipline and a West Coast presence (or deep regional network). Through strategic prospecting and up to 20% travel, you will transform ecosystem relationships into high-value employer opportunities.
Requirements
- 10+ years in healthcare (carrier or consulting firm) with 7+ years in a client-facing sales or account management role.
- Proven ability to engage and build high-trust partnerships within the consultant and healthplan community.
- Experience owning or co-owning consultant and healthplan relationships and influencing employer opportunities through those channels.
- Skilled in multichannel prospecting and lead discovery, with a focus on identifying pain points and creating business urgency.
- Deep understanding with self-funded vs. fully insured plan structures and how consultants and health plan sales advise employer clients.
- Ability to immediately lead client-facing conversations end-to-end, including discovery, positioning, and follow-up strategy.
Nice To Haves
- 1+ years experience in a high-growth start up in the mental health space (e.g. Spring, Lyra, Modern Health, Headway, Alma) who is a direct competitor of Rula
- Located or has primary relationships on the West Coast; comfortable with traveling up to 20%
- Ability to deliver tailored pitches and navigate complex objections to secure clear commitments and next steps
- Strong organizational skills with a "zero-error" approach to CRM hygiene and structured pipeline management
Responsibilities
- Build high-trust partnerships across top benefit consultants and health plan sales teams to fuel Middle Market and National Accounts pipeline.
- Lead discussions end-to-end, navigating self-funded and fully insured dynamics.
- Challenge status-quo thinking and position Rula as the premier behavioral health solution.
- Translate complex value propositions.
- Engage in strategic prospecting.
- Transform ecosystem relationships into high-value employer opportunities.
Benefits
- 100% remote work environment
- Attractive pay and benefits
- Full transparency of pay ranges
- Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
- 401(k) plan access
- Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care
- Paid parental leave
- Employee Assistance Program (EAP)
- Quarterly department stipend
- Community and employee resource groups
- Home office stipend: New hire home office stipend & $50 monthly stipend to help cover internet or cell phone expenses
- Wellness at Rula program: Year-round wellness initiatives and a $50/month wellness stipend
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
