Director of National Brand Partnerships - West (Entertainment)

Atmosphere TV•Los Angeles, CA

10d•$170,000 - $180,000•Remote

About The Position

Atmosphere is looking for an entertainment industry expert to serve as Director of Brand Partnerships, Entertainment, joining our National Ad Sales team, focused on the Los Angeles entertainment market. The Director will focus on selling video (TV, OTT/CTV, DOOH) advertising opportunities across our network of screens in over 55k venues across the US. This role is truly a ground floor, exciting opportunity, as we have created a new advertising channel that gives brands the ability to reach folks they can't reach with traditional TV or video advertising. We are looking for a highly motivated, self-starter to evangelize our brand to agencies and clients directly throughout the Los Angeles entertainment market. We're not looking for an order taker or lone wolf, as we adhere to a team first, collaborative culture. This is a remote role that must be based in Los Angeles, given the need for direct, in-market client relationships, and will report to the VP of Sales, West.

Requirements

4-8 years of demonstrated advertising sales success including experience selling both IO and programmatic direct
Recognized entertainment industry expert, with deep category knowledge of how theatrical, streaming, and studio marketing budgets are planned and spent
Strong, client-direct relationships with the top entertainment companies (studios, streamers, networks) that you can use to immediately bring value to Atmosphere
Deep relationships with agencies and larger brands you've built over the years that you can use to immediately bring value to Atmosphere
Strong client references who can personally vouch for your relationships, credibility, and track record of results
Track record of building a multi-million dollar book of business from scratch — this is a hunter role focused on new business creation, not managing or growing an existing book
Experience selling a unique, emerging, or unconventional media platform and/or sales experience at a startup
Proven ability to work completely autonomously with minimal oversight; a true self-starter comfortable building a territory and pipeline from the ground up
Willingness and ability to travel regularly for industry conferences, events, and in-person client meetings
Willingness to frequently entertain clients outside of normal working hours, including evenings and possibly weekends, as relationship-building in this role often happens outside the 9-to-5
Organization and communication skills to handle a large book of business
Strong background in TV/video and/or DOOH is highly desirable
Ability to build and foster relationships both internally and externally
Exceptional presenter with excellent negotiating skills
Ability to tailor pitch materials to each client
Know how to identify a need and close based on fulfillment of that need
Seek opportunity in challenge, rejection, and failure
Be someone your team WANTS to have a meal with at the end of a long day
Must be based in Los Angeles, CA — this is a remote role, but frequent in-market presence is required to build and maintain direct client relationships with entertainment clients

Responsibilities

Own the full sales cycle: prospect, pitch, close, and renew accounts
Be able to articulate both direct IO and programmatic direct opportunities, as we are a buying agnostic platform
Introduce Atmosphere's unique offering to agency contacts, programmatic teams and client direct, educating the market on how best to allocate video dollars towards our platform
Manage RFP prioritization to weed out time wasters vs value-added relationships
Drive proactive outreach while collaborating with your sales support team
Use data analytics to boost narrative to clients
Own CRM responsibilities associated with your client list
Convey client feedback with recommendations based on this feedback to sales leadership
Proactively develop first to market campaign strategies that are unique to specific clients
Stay on top of industry trends, events, new technologies, unique opportunities
Push the envelope and be innovative.