Director of Marketing

MERU•Atlanta, GA

7d•Hybrid

About The Position

As the Director of Marketing at MERU, you will shape how our brand shows up in the market and how we deepen trusted relationships with clients and partners. Reporting directly to the COO, this is a senior role for someone who thrives at the intersection of marketing strategy, brand awareness and growth, business development enablement, and client relationship cultivation. You’ll bring proven experience in high-touch, trust-based sales environments (professional services, private equity, or adjacent sectors) and a track record of building programs that generate measurable growth. You’ll serve as both strategist and hands-on, participatory leader—elevating MERU’s profile, guiding campaigns and activities, and equipping our team with the right tools, messages, and relationships to drive impact.

Requirements

10+ years of experience in marketing or client strategy roles, preferably in professional services (consulting, investment banking, law, private equity, wealth management, executive search, or adjacent fields)
Proven track record in high-touch, trust-based, low-volume sales/relationship environments
Strong strategic thinking skills with hands-on execution ability
Excellent writing, communication, and presentation skills
Heavy experience with CRM systems, marketing automation, and digital campaign tools
Skilled at managing multiple stakeholders and priorities in a fast-moving environment
Demonstrated success at managing and mentoring team members or external resources
Ability to work closely with partners, service line leaders, and cross-functional teams to align marketing and business development efforts
Willingness to work full-time in MERU’s Atlanta or New York City office, with up to 25% travel
Authorization to work in the United States

Nice To Haves

Experience in private equity ecosystem (fundraising, investor relations, or advisory marketing)
Background working with senior decision-makers (CFOs, investors, attorneys, boards)
Comfort with D365, Salesforce, Pardot, Marketo, or similar platforms
A genuine interest in professional services and growth strategy

Responsibilities

In partnership with leadership, the Marketing Council, the Relationship Cultivation Council, Director of Events and other stakeholders, help to define and execute an integrated marketing strategy that preserves and strengthens MERU’s brand as a trusted partner in professional services
Partner with firm leadership and the Marketing Council to develop thought leadership, campaigns, and brand assets that resonate with private equity and C suite audiences
Ensure full and timely integration and marketing attention for all MERU service lines, current and future
In coordination with other stakeholders, ensure consistency and excellence across all channels, materials and communications, from digital to events to client touchpoints
Identify growth opportunities in target markets, industry sectors and with the firm’s key relationships
Lead efforts to map and strengthen key client, private equity, advisor relationships and other referral sources
Develop and promote CRM, pipeline, and market intelligence practices that support firm-wide growth
Partner with firm leadership and service line groups to drive client acquisition and retention of firm key accounts
Collaborate with firm professionals and provide marketing support on client targeting, cross-selling, and relationship management initiatives
Support proposal and template development, SOC/pitch materials, and client presentations
Lead, develop and disseminate high-impact content (articles, case studies, newsletters, etc.) tailored to target audiences
Guide digital presence and implement the firm’s digital marketing strategy (website, LinkedIn, SEO/SEM) to ensure visibility and inbound engagement
Measure and report to business on campaign effectiveness, impact and ROI using insights to refine tactics and drive results
Lead and/or support firmwide campaigns, initiatives, and activities to increase visibility and client engagement