Director of Marketing

Presidential Exteriors•New Brunswick, NJ

21d•Onsite

About The Position

Lead the Team That Powers Our Growth. At Presidential Exteriors, our field marketing team is the engine behind everything we do. They're the first face homeowners see and the reason our sales team has opportunities to pursue. We're looking for a high-energy, people-first leader to build, train, and drive our New Jersey field marketing team to generate leads, set appointments, and grow our presence across the market. If you love developing people, thrive on hitting goals, and know how to keep a team motivated and winning, this is your role. Who We Are Our mission is simple: to be the best damn construction company there is. That means we're constantly improving, not just our customers' homes, but our people, our systems, and our culture. We were recently ranked #57 in the Top 200 HIP Home Remodeling Pros and named one of the Top 20 Fastest Growing Companies by the Washington Business Journal, and our real success comes from the people we hire, train, and develop. We live by our core values: Integrity Always: Do what's right, every time. Future Forward: Always grow, always learn. Winning Culture: We work hard, win together, and celebrate success. Employees First: Because when we support our team, the results follow.

Requirements

Experience leading a field marketing, direct sales, outside sales, or in-person lead generation team (home improvement or remodeling a strong plus).
A proven track record of hitting lead generation or sales targets and managing a team to its goals.
Strong recruiting, training, and coaching skills, with a real ability to develop people and keep them motivated.
Comfort working in the field and outdoors, with a schedule that includes some evenings and weekends.
A data-driven mindset, able to read performance numbers and act on them.
Excellent communication, motivation, and leadership skills.
High energy, resilience, and a positive, goal-oriented attitude.
A valid driver's license and reliable transportation for travel across territories.
Comfort using CRM and lead-tracking tools (Salesforce or improveit360 experience a plus).

Nice To Haves

Strong sense of ownership and accountability.
A motivator who builds trust and a winning culture across the team.
Highly organized and adaptable, able to manage multiple territories and priorities.
Passionate about developing people and growing future leaders.

Responsibilities

Recruit, hire, onboard, and retain a high-performing team of field marketing representatives and brand ambassadors.
Train and coach the team on outreach techniques, scripting, objection handling, and brand messaging, both in the field and in regular training sessions.
Set, manage, and consistently hit daily, weekly, and monthly lead and appointment generation goals.
Plan and assign territories, routes, and schedules to maximize coverage and results.
Run daily huddles, field ride-alongs, and ongoing performance coaching.
Track, analyze, and report on team metrics such as leads generated, appointments set, lead quality, and cost per lead, then adjust tactics to improve.
Partner closely with the sales team to ensure lead quality and a smooth lead-to-appointment handoff.
Build morale, energy, and retention within a fast-paced field environment.
Manage the team budget, track compensation and incentives, and plan staffing needs.
Represent Presidential Exteriors in the community and at local events.
Develop your top performers into team leads and future leaders.