Director of Marketing & Public Relations | Lead Brand Strategy & Community Engagement in Healthcare

The Staff Pad•Las Vegas, NM

23h•Onsite

About The Position

The Director of Marketing & Public Relations leads the organization's marketing, communications, and public relations efforts to strengthen brand awareness, support strategic growth initiatives, and promote healthcare services. This role develops and executes strategic marketing plans, oversees advertising, publications, media relations, digital marketing, community outreach, and physician recruitment marketing while serving as the organization's primary media spokesperson.

Requirements

Associate degree in Marketing, Communications, Healthcare Administration, or a related field (or equivalent experience)
Minimum of 2 years of marketing and/or public relations experience
Ability to manage multiple projects and deadlines
Ability to thrive in a fast-paced environment with changing priorities
Flexibility to work evenings and weekends as needed
Ability to perform occasional walking, lifting, and other physical activities as needed

Nice To Haves

Bachelor's degree preferred
Healthcare and supervisory experience preferred

Responsibilities

Develop and execute marketing and public relations strategies aligned with organizational goals
Create & manage advertising campaigns on television, radio, print, outdoor, and digital channels
Oversee social media strategy to increase engagement and brand awareness
Produce newsletters, brochures, presentations, and other marketing collateral
Provide accurate, timely information while maintaining confidentiality
Promote consumer education & engagement initiatives across multiple communication channels
Serve as media liaison and organizational spokesperson, including crisis communications
Build community partnerships, coordinate outreach initiatives, and manage news releases to promote services and organizational updates
Manage sponsorships, donations, and organizational participation in civic activities
Develop & manage the annual marketing budget; plan employee & physician recognition events
Support physician recruitment through communications, site visit coordination, reporting, and contract support
Prepare and implement the annual marketing plan
Perform other duties as assigned