Director of Marketing and Communications

The Community Church & Virginia Academy•Ashburn, VA

About The Position

The Marketing and Communications Director exists to equip our team to love people the same way God loves us through clear, strategic, creative, and effective communication that helps people take their next step toward Jesus and to connecting with our church. This role creates pathways for people to connect, engage, and grow by ensuring every message, campaign, platform, and interaction reflects the vision, values, and heart of Community Church. This role owns the development and execution of the church-wide marketing and communications strategy, including digital platforms, email communication, website and app management, social media strategy, marketing campaigns, brand consistency, and cross-department communication alignment. The Marketing and Communications Director leads communication efforts for weekend services, major events, ministry initiatives, and organizational campaigns while developing teams, strengthening systems, and ensuring excellence across all deliverables.

Requirements

Strong interpersonal and communication skills.
An ability to build teams, cast vision, and empower volunteers.
Organizational strength: planning, logistics, scheduling, follow-through.
A commitment to our mission, values, and leadership culture.
Alignment with Community Church’s theology and approach to serving.
Bachelor’s degree.
Demonstrated competency, leadership experience, and ability to lead within a growing church environment.
Alignment with the vision, values, and culture of Community Church.

Nice To Haves

Passionate about helping people take their next step toward Jesus through effective communication and storytelling
Think strategically while also executing details with excellence
Can translate vision into clear, actionable communication plans
Thrive in fast-paced environments and can manage multiple projects simultaneously
Highly organized and able to manage timelines, approvals, and priorities well
Communicate clearly, confidently, and collaboratively across teams and departments
Strong written communication skills and an eye for branding, messaging, and consistency
Creative, innovative, and constantly looking for better ways to engage people
Understand digital platforms, marketing strategy, and audience engagement
Can analyze data and adjust strategies to improve effectiveness and reach
Lead with humility, ownership, accountability, and a team-first mindset
Build healthy culture by encouraging, developing, and empowering others
Proactive, self-motivated, and able to solve problems without constant oversight
Value excellence and care about finishing the last 5%, not just getting the job done
Adaptable and willing to jump in wherever needed to support the mission
Carry both a pastoral heart for people and a high leadership capacity for execution
Can learn to write in multiple voices in order to speak with the voice of the organization
Graduate-level degree in ministry, leadership, organizational leadership, business, education, communications, or a related field.
Additional training, certifications, seminary coursework, or leadership development experience.
Ongoing learner who actively pursues personal, spiritual, and leadership growth.

Responsibilities

Build and implement a comprehensive marketing and communications strategy aligned with church-wide vision
Translate ministry goals into clear communication plans that drive engagement and next steps
Identify opportunities to reach new people and increase connection within the church
Ensure all communication supports the mission of helping people take their next step toward Jesus
Oversee all messaging across platforms (email, website, app, social media) in alignment with brand guide and church-wide vision
Own and execute weekly church-wide email communication
Manage website, app, and linktree content to ensure timely updates and consistency across all platforms
Ensure messaging is clear, timely, and aligned with church voice and values
Collaborate with the Creative Department to execute marketing efforts that align with the ministry-wide strategic calendar
Ensure all campaigns, series, and events are supported with timely and effective communication
Maintain brand consistency and excellence across all visual and written content
Lead planning and execution of marketing campaigns for: Weekend services, Major events (Easter, Christmas, conferences, etc.), Ministry initiatives and launches
Manage timelines, approvals, and cross-team communication
Ensure all deliverables meet a high standard of excellence
Oversee and optimize all digital platforms: Website (clarity, next steps, user experience), Email marketing (engagement, segmentation, automation), Social media (growth, storytelling, consistency), Paid advertising campaigns
Analyze data and adjust strategies to improve effectiveness
Facilitate effective communication channels between departments and committees
Ensure alignment across ministries so messaging is unified and strategic
Eliminate communication gaps by creating clear systems and processes
Support ministry leaders in communicating initiatives effectively
Recruit, train, and develop volunteer and staff teams within communications
Build a culture of accountability, ownership, and excellence
Raise up leaders who can carry responsibility and lead others
Provide regular feedback and development opportunities
Support Programming Department administratively
Continue to support org wide strategic calendar as needed
Assist with other projects and/or assignments as needed