Director of Marketing and Business Development

Ray Quinney & Nebeker•Salt Lake City, UT

2d•Onsite

About The Position

Ray Quinney & Nebeker P.C., one of Utah's premier full-service law firms, is seeking an experienced and strategic Director of Marketing & Business Development to lead the growth, branding, and client acquisition strategies for our 100-lawyer firm headquartered in Salt Lake City, Utah. Serving as the Firm's senior marketing and business development leader, this individual will partner directly with Firm leadership and practice group chairs to design and execute marketing initiatives, optimize attorney business development efforts, and elevate the firm's competitive footprint throughout Utah and the Intermountain West. This individual will also supervise and direct the Firm's external digital marketing and branding firm. We welcome marketing leaders either from within the legal industry or from sophisticated corporate, professional services, or B2B sectors who can bring innovative, institutional-grade marketing frameworks to our Firm and practice groups.

Requirements

7+ years of progressive marketing and business development experience, that includes working in a senior management or director-level capacity.
Experience in a mid-to-large law firm is highly valued but not required. We encourage applications from accomplished marketing leaders from corporate, B2B, and professional services environments (e.g., accounting, consulting, architecture, or engineering) who have a track record of driving growth in sophisticated relationship-based organizations.
Bachelor's degree in marketing, communications, business administration, or a related field required.
Exceptional emotional intelligence and a collaborative leadership style are essential.
Practical experience leveraging modern marketing technology stacks, including advanced CRM platforms, marketing automation tools, website analytics, and professional networks (e.g., LinkedIn Campaign Manager).

Nice To Haves

An advanced degree (MBA or JD) is a distinct advantage.

Responsibilities

Collaborate directly with Firm Leadership, Practice Group Chairs, and individual partners to build, track, and execute effective business development plans. Identify cross-selling opportunities, map market trends, and drive proactive client-development pursuits.
Oversee responses to Requests for Proposals (RFPs), customized pitch materials, and client presentations.
Manage and direct the Firm's external brand identity, digital footprint, website infrastructure, SEO strategy, social media presence, and targeted campaigns.
Cultivate relationships with local, regional, and national legal and industry media. Direct the distribution of attorney thought leadership, legal alerts, and articles to drive visible market authority.
Direct the research and drafting process for critical legal directories, industry honors, and rankings (including Chambers USA, Best Lawyers, and local business recognitions).
Establish, manage, and optimize the annual firm-wide marketing and business development budget. Utilize CRM software and analytical tools to measure the return on investment (ROI) of marketing expenditures and initiatives.
Plan and execute client events, seminars, webinars, sponsorships, networking activities, and community engagement initiatives.
Manage relationships with marketing vendors, advertising agencies, professional associations, and strategic partners. Serve as the firm's primary liaison with marketing-related affiliations.