Director of Market Strategy
About The Position
Roers Companies is seeking an energetic, dedicated professional to join our team in Phoenix, AZ as Director of Market Strategy! Roers Companies is a 2025 USA Today Top Workplace and a national leader in multifamily real estate investment, development, construction, and property management. Headquartered in Plymouth, Minnesota, we’re on a mission to elevate multifamily housing by developing and operating market-rate and affordable apartments in growing neighborhoods. Since our founding in 2012, Roers Cos. has developed more than $4 billion in real estate, representing 15,000+ homes across the Midwest, Mountain Southwest, and Sunbelt regions. Our team thrives on purpose-filled work, an entrepreneurial spirit, and unlimited growth potential. The ideal candidate is passionate about their work and strives to achieve ambitious goals, offers an extra hand, isn’t afraid to ask for help when needed, and acts with integrity and empathy for the people around them. They get the big picture while executing the little details, sharing Roers' corporate values — passion, work ethic, teamwork, integrity, and ownership mindset.
Requirements
- 5+ years of experience in construction, development, or related industry with a focus on growth, strategy, or client development
- Strong network of developer and owner relationships in their assigned region.
- Proven ability to influence and secure construction opportunities through relationships and strategy
- Strong understanding of general contracting, preconstruction, and delivery methods
- Financial acumen with the ability to understand project financing and speak the language of developers and owners
- Exceptional communication, relationship-building, and negotiation skills
- Self-directed and strategic thinker with the ability to operate independently
Responsibilities
- Develop and execute a regional market strategy aligned with company growth goals
- Identify and prioritize target clients, partners, and sectors based on strategic fit
- Analyze market trends, competitor positioning, and local dynamics to inform decision-making
- Define and refine differentiation strategies to position Roers competitively within each market
- Provide insights that influence messaging, pursuit strategy, and go-to-market approach
- Build and maintain strong relationships with developers, owners, brokers, architects, and key stakeholders
- Create intentional access to decision-makers through consistent, strategic engagement
- Represent Roers through industry events, community involvement, and targeted outreach
- Develop creative approaches to connect with high-value and hard-to-reach clients
- Lead strategy for key pursuits, including positioning, messaging, and partner alignment
- Collaborate with estimating, preconstruction, and operations teams to ensure pursuit strategies are realistic and executable
- Guide proposal efforts in partnership with marketing support resources
- Stay actively involved throughout the pursuit lifecycle to increase win probability
- Build and maintain a qualified pipeline aligned with company capacity and strategic priorities
- Track activity, relationships, and pursuits within CRM systems
- Report on pipeline health, market trends, and performance outcomes
- Continuously refine approach based on results and market feedback
- Partner with internal leadership to align opportunities with operational capacity and business goals
- Collaborate with marketing to ensure consistent messaging and brand representation
- Support smooth transition of secured work to operations teams
Benefits
- Health Plans - Medical, dental, vision, FSA, and HSA
- Family Leave - Paid birth & bonding leave
- Employer Paid Benefits - Basic life insurance, Accidental Death & Dismemberment (AD&D), and short-term disability
- Additional Voluntary Benefits – Life Insurance, AD&D, long-term disability, critical illness, and accident insurance
- 401(K) - 3% company contribution, 100% vested after 2 years of employment
- Competitive PTO - 3 weeks of PTO with immediate accrual, 9 paid holidays, 1 floating holiday, and bereavement
- Health and Wellness - fitness membership reimbursement program
- Free stays in Roers’ properties guest suites
- Rent Discount - 20% discount for employees living in Roers Companies properties
- Employee Referral Bonus Program - $2,500 referral bonus paid once referred candidate completes 60 days of employment
- Charitable Match Program – Roers matches employee donations to charitable organizations
- Professional Development Opportunities
- Employee Assistance Programs
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
