Director of Licensing & Partnerships

Weezie•Atlanta, GA
•Hybrid

About The Position

Weezie is seeking an entrepreneurial leader to build its licensing program and grow partnerships into a core part of the brand. The Director of Licensing & Partnerships will own licensing and partnerships end to end, including managing licensor relationships, establishing systems for approvals, compliance and royalty reporting, and developing a pipeline of prospective licensing partners. The role also project manages brand collaborations, co-branded launches and special projects from kickoff through launch, coordinating partners, timelines and deliverables across internal teams. The position reports to the VP of Brand and works closely with Product, Business Development, Creative, Web and other functions. The successful candidate has experience operating licensing and partnership programs for a lifestyle or consumer brand, strong organizational and relationship skills, sound brand judgment and commercial go-to-market instincts. The role includes regular travel for licensor meetings, campus activations, industry events and key brand moments. It is based in Atlanta in a hybrid work environment, with in-office work Tuesday through Thursday.

Requirements

  • 8+ years of experience in licensing, brand partnerships or account management, ideally running licensed programs and brand partnerships for a lifestyle, apparel or home brand.
  • Experience project managing brand collaborations, co-branded launches or cross-functional projects, with the strategic instincts to grow into partnership strategy ownership.
  • Ability to manage multiple partners, timelines and deliverables concurrently.
  • Working knowledge of licensing agreements, approvals, royalty reporting and factory compliance, plus the legal, accounting and product development basics behind them.
  • Detail-oriented and energized by building systems from scratch.
  • Confident negotiation and relationship-building skills.
  • Exceptional brand judgment and an eye for partners that elevate the brand.
  • Commercially minded and fluent in the numbers.
  • Collaborative leadership skills and ability to bring cross-functional teams along.
  • Passion for the Weezie brand and eagerness to bring it to new places and audiences.
  • Authorized to work in the United States without current or future employer sponsorship; employment offers are conditioned on successfully passing a background screening.

Nice To Haves

  • Hands-on experience with collegiate or Greek licensing, such as CLC, Affinity or similar.

Responsibilities

  • Build systems and processes for licensing applications, partner approvals, artwork submissions, royalty tracking and reporting, and compliance.
  • Manage licensor relationships as accounts, including regular check-ins, performance updates and renewals.
  • Prospect and secure new licenses and develop a pipeline of future licensing partners.
  • Manage art approvals, factory compliance (FLA), insurance and renewal calendars to support timely product launches that meet licensor guidelines.
  • Partner with Product Development and the embroidery team on stitch-outs, thread colors and samples, ensuring licensor requirements are incorporated into designs.
  • Own royalty reporting, invoicing and licensor portal entry; work with Finance to track sales and royalties accurately and develop support as the program grows.
  • Negotiate and close agreements, brand collaborations and strategic partnerships.
  • Collaborate with the Brand team on go-to-market campaigns for licensed collections, including launch moments, pop-ups, campus activations and influencer seeding.
  • Project manage brand partnerships and special projects end to end, including timelines, briefs, approvals, deliverables and launches.
  • Keep Product, Creative, Web, Growth and partners aligned so collaborations launch on time and reflect the Weezie brand.
  • Manage partner relationships after launch, share results and identify opportunities to build on.
  • Develop toward ownership of Weezie’s partnership strategy, recommending partners and collaborations that can grow the brand.
  • Track program performance and report results, scaling effective programs.
  • Deliver licensed collections, collaborations and special projects on time and on budget, with approvals, compliance, royalty reporting and renewals complete and accurate.

Benefits

  • Unlimited PTO.
  • Remote work during the week of July 4 and office closure the week after Christmas.
  • Anniversary benefits program: Summer Fridays with a 1 p.m. summer close after one year of service; $3,000 travel credit after three years; and a five-week paid sabbatical after five years.
  • Medical, dental, vision, short-term disability, critical illness, hospital indemnity and life insurance.
  • 401(k) plan.
  • Weezie product gifts and discounts for the employee, friends and family.
  • Paid parental leave.
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