Director of Investment Services

SAFE Credit Union•Folsom, CA
•$215,000 - $245,000•Hybrid

About The Position

The Director of Investment Services leads sales performance, professional development, and effectiveness of SAFE Financial Services team members across the SAFE Credit Union branch network. The role coaches, trains, mentors, and oversees Financial Advisors to grow investment, insurance, and wealth management services. It ensures team members have the knowledge, skills, licensing, and business development capabilities to provide strong client experiences, deepen member relationships, meet sales goals, and comply with regulatory and suitability requirements. The Director partners strategically with branch leadership to develop and implement programs, track and report results, drive member referrals, identify talent, and expand wealth management opportunities throughout the branch network. The position develops Advisors and branch staff, supports financial planning and client relationships, strengthens referral programs, monitors performance, and identifies business growth opportunities. It serves as a subject matter expert for training and licensing, collaborates with branch and regional leaders on business development, supports approved technology and performance management practices, and ensures compliance and risk management. The role maintains accessibility to Advisors and branch personnel throughout the assigned territory and participates in branch events, leadership meetings, sales conferences, and professional development activities. The position is hybrid and requires a local candidate. The work environment is usually moderately noisy. Physical demands include regularly sitting, talking or hearing, and using hands to handle objects or controls; occasional standing, walking, reaching, and stooping, kneeling, crouching, or crawling; and occasionally lifting or moving up to 10 pounds. Close vision is required.

Requirements

  • Bachelor's degree from a four-year college or university.
  • At least eight years of investment services, wealth management, or financial services experience.
  • Five years of people management experience.
  • FINRA Series 7, Series 24, and Series 66 licenses; Series 65 and Series 63 together are acceptable in lieu of Series 66.
  • California Department of Insurance Life Agent license with authority to transact Variable Contracts.
  • Seven or more years of proven back-office and front-office experience in securities and life insurance operations, as typically transacted, processed, and tracked in a wire-house broker/dealer environment.
  • Experience with investment and insurance compliance.
  • Extensive working knowledge of securities and life insurance products.
  • Ability to read, analyze, and interpret business periodicals, professional journals, technical procedures, and governmental regulations.
  • Ability to write reports, business correspondence, and procedure manuals, and present information effectively to groups.
  • Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume, and apply basic algebra and geometry.
  • Ability to perform the described essential duties, with reasonable accommodation where applicable.

Responsibilities

  • Lead, coach, train, and mentor Financial Advisors and branch employees to achieve sales, service, and growth objectives.
  • Coach Advisors through the financial planning process, including client discovery, needs analysis, recommendations, implementation, and ongoing relationship management.
  • Partner with Advisors to use portfolio management and consulting resources to deliver comprehensive investment solutions.
  • Strengthen branch referral programs and collaboration between Advisors and non-licensed branch employees.
  • Train and onboard new Advisors on products, retirement planning, account opening, regulatory requirements, and client engagement practices.
  • Assist with complex client relationships, sales presentations, and large account opportunities.
  • Develop targeted coaching and performance improvement plans for Advisors who need additional support.
  • Monitor Advisor performance against scorecards, sales goals, and key performance indicators, and implement action plans.
  • Analyze assets under management, product penetration, and business mix to identify growth opportunities and improve program performance.
  • Support Advisors in building comprehensive client relationships that improve retention, share of wallet, and client satisfaction.
  • Guide client segmentation strategies and promote exceptional, professional, client-centric service.
  • Recognize and celebrate strong performance and contributions.
  • Serve as a subject matter expert and resource for Advisor and branch staff training, development, and professional growth.
  • Support licensing and certification efforts through study sessions, coaching, and ongoing development programs.
  • Deliver sales presentation training, product education, and skill-building workshops; introduce and train staff on new products, programs, tools, and services.
  • Collaborate with regional and branch leadership to increase referrals, sales activity, and member engagement.
  • Organize and support branch promotions, seminars, educational workshops, and prospecting initiatives.
  • Coordinate partnership opportunities with product wholesalers and external providers.
  • Communicate market trends, business development strategies, and sales practices through meetings and training sessions.
  • Attend branch manager meetings and leadership forums to report on performance, opportunities, and business challenges.
  • Serve as an advanced user and trainer of approved sales management, financial planning, and client relationship management platforms.
  • Monitor system utilization, reporting accuracy, and data quality, and promote best practices.
  • Use dashboards, reports, and analytics to measure performance and identify coaching opportunities.
  • Ensure adherence to regulatory requirements, suitability standards, firm policies, and compliance expectations.
  • Assist in resolving client concerns and complaints professionally and promptly.
  • Partner with management and compliance personnel to address and mediate issues involving Advisors, branches, and clients.
  • Maintain current knowledge of industry regulations, products, and best practices.
  • Remain accessible to Advisors and branch personnel throughout the assigned territory.
  • Participate in branch events, team-building activities, leadership meetings, sales conferences, and professional development opportunities.
  • Foster a collaborative, accountable, high-performance culture aligned with organizational values and business objectives.
  • Perform other duties and responsibilities as assigned.

Benefits

  • Full medical, vision, and dental coverage
  • 401(k) matching
  • Health Savings Account (HSA)
  • Flexible Spending Account (FSA)
  • Professional development opportunities, including training programs, workshops, and mentorship
  • Recognition and appreciation of employee achievements and contributions
  • Flexible work arrangements, including remote work options and flexible scheduling
  • Inclusive, collaborative, and supportive company culture
  • Career growth and internal promotion opportunities
  • Work-life balance support
  • Employee autonomy and empowerment
  • Employee Resource Groups (ERGs) and YOUnity Council, with a focus on diversity, equity, inclusion, and belonging
  • Wellness programs and resources
  • Supportive leadership
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