Director of Data & Analytics
About The Position
Fuego Leads is looking for a highly motivated Director of Data & Analytics to join their team. Fuego Leads is a technology-focused health insurance company that generates consumer demand through its own websites and national advertising, operates its own agency and call center, and distributes leads and live call transfers to partners. They also build their own technology, including proprietary dialing, SMS, and call center systems, along with quoting tools and agent-facing interfaces. The company's philosophy is to provide quality service and a seamless experience, treating compliance and customer experience as core to the business. Founded in 2019 and headquartered in Fort Lauderdale, Florida, Fuego Leads values its people and prioritizes an inclusive and diverse workforce.
Requirements
- 8+ years in data and analytics, including ownership of the design of a production warehouse and transformation layer.
- Expert SQL and production Python (pipelines, model code, automation).
- Experience with a modern transformation framework like dbt, including version control, testing, code review, and documented lineage.
- Managed a cloud warehouse in production (experience with BigQuery, Snowflake, Redshift, or Databricks).
- Deployed and maintained models, including monitoring and retraining.
- Built multi-touch attribution and put it in front of a media budget.
- Experience with customer identity resolution across systems not designed to share a customer record.
- Substantive use of AI tooling in delivery, with the ability to discuss specific examples.
- Effective written communication skills for executive recommendations.
Nice To Haves
- Built new capability and cleaned up prior work on the same timeline.
- Built a data layer for AI/LLM applications, understanding the difference from dashboard design.
- Preference for rapid prototyping and learning over lengthy scoping.
- Comfortable owning scope rather than headcount.
- Experience holding metric definitions against differing team preferences while maintaining working relationships.
Responsibilities
- Own the data layer end to end: architecture, definitions, models, and roadmap, building it hands-on through the first year.
- Define core metrics (lead, contact, conversion, placement, CAC, LTV), including calculations, governance, and ownership.
- Establish a certified core data layer in BigQuery covering lead lifecycle, call/contact activity, agent/team performance, and media/channel spend, with exec-level reporting.
- Develop the target-state data architecture and data engineering roadmap.
- Create multi-touch attribution across acquisition channels, resolved to policy outcome, to inform reallocation of media and partner spend.
- Build a unified customer database with resolved identity for LTV, renewals, persistency, cross-sell, and lifecycle marketing.
- Manage Fuego's ML roadmap (scoring, prioritization, routing) and the platform for development, deployment, monitoring, and retraining, bringing model work in-house.
- Oversee the data layer for AI systems, including schemas, identity resolution, and real-time availability, modeling call transcripts and LLM scorecard values.
- Measure lead-quality economics from acquisition cost through downstream buyer outcome.
- Conduct technical evaluations of AI platforms and vendors for the business.
Benefits
- Competitive compensation
- 20 days PTO accrued per calendar year
- Company-sponsored health, dental, and vision insurance after a 3-month probationary period (optional)
- 401(k) + matching after a 3-month probationary period (optional)
- Great career development opportunities
- Weekly team lunches
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
