Director of Creative

ManychatAustin, TX
Hybrid

About The Position

We help creators and businesses automate conversations on Instagram, Messenger, WhatsApp, Telegram, and TikTok, resulting in better engagement, more sales, and sustainable growth. With a diverse team across three continents, we are building a leading Chat Marketing platform used by over 1.5 million customers worldwide. We are seeking a Director of Creative to own global content, creative, and organic social strategy. This role involves transforming brand and product narratives into high-performing, audience-first content that engages, educates, and inspires. This position is central to how Manychat is experienced across all platforms, leading a team spanning content, socials, video, and creative operations, with a focus on maintaining an engaging brand voice and presence.

Requirements

  • 10+ years of experience leading creative, content, and social teams, ideally in SaaS, media, or creator-focused tech environments.
  • A proven track record of building and scaling content and social strategies that drive brand awareness, community growth, and pipeline impact.
  • Deep fluency in storytelling for digital audiences - knowing what works where, and why.
  • Experience managing high-volume content pipelines and performance-focused editorial systems.
  • Mastery of social media platforms, content trends, and analytics tools to guide decisions and iterate quickly.
  • Expertise in video and visual storytelling, including directing creative vision and managing production workflows.
  • Exceptional leadership and communication skills, with the ability to inspire teams and influence stakeholders at all levels.

Responsibilities

  • Own and evolve a cohesive vision and strategy that spans campaigns, events, editorial, SEO and educational content.
  • Lead content ideation and creation across formats - from blog posts, articles, and guides to carousels, email narratives, and branded editorial pieces.
  • Build a content engine that scales: audience-informed, performance-tracked, and deeply integrated with product and growth goals.
  • Partner with teams like product marketing, performance, brand and comms to ensure content supports strategic objectives and drives measurable business impact.
  • Translate strategy into standout creative that drives influence and impact.
  • Set the bar for taste, originality, and execution across all channels.
  • Develop scroll-stopping creative concepts that are platform native and drive real engagement.
  • Define and execute the organic social strategy across all major platforms - including Instagram, LinkedIn, TikTok, X, and YouTube - with a sharp focus on driving quality impressions, engagement, and share of voice.
  • Lead a nimble, creative team in creating thumb-stopping, culturally relevant content that amplifies our brand and fuels community love.
  • Infuse social into everything - from launches and announcements to campaigns and community moments - making Manychat a brand people want in their feed.
  • Stay ahead of platform trends, emerging content formats, and creator partnerships to keep Manychat at the forefront of social innovation.
  • Lead, mentor, and grow a high-impact team of writers, strategists, social media managers, video producers, and creative project managers.
  • Champion a culture of creativity, collaboration, and constant learning — inside your team and across the company.

Benefits

  • Annual professional development reimbursement for conference tickets, online courses, and other relevant resources to help you grow.
  • Comprehensive medical, dental, and vision coverage for you and your dependents.
  • Hybrid work and generous leave options to prioritize your work-life balance.
  • In-office perks, including free meals and snacks.
  • Company-funded sport activities, annual offsites and team-building events.
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