Director of Content Marketing

Aligned Data Centers

About The Position

We are looking for a master storyteller to be the eyes and ears of our brand’s narrative. As our Director of Content Marketing, you will dive deep into our organization and the communities we serve to uncover the human stories, technical milestones, and cultural moments that define what we enable, translating them into high-impact, visually stunning multimedia content. This role is for a proactive creator who lives at the intersection of strategy and content production, and knows how to make complex industries feel human and exciting.

Requirements

  • 5+ years of experience in marketing or multimedia production with a portfolio that proves you can launch and execute successful campaigns.
  • Highly proficient in video production pipelines (framing, lighting, audio capture) and modern editing suites (e.g., Adobe Premiere, After Effects, Final Cut).
  • Understand the fundamentals of SEO, digital distribution analytics, and how content directly impacts a marketing funnel.
  • Top-tier interpersonal skills and confidence directing stakeholders at all levels, from field crew to the C-suite.
  • Thrive in an environment where you are trusted to run with a project independently, but love bouncing ideas off a tight-knit marketing team.

Nice To Haves

  • Experience in—or a strong curiosity for—the data center, infrastructure, or high-tech industries.

Responsibilities

  • Build and champion a comprehensive content strategy that aligns with corporate growth, major project milestones, and recruiting initiatives.
  • Design, manage, and execute a dynamic editorial calendar that keeps our brand top-of-mind across all digital channels.
  • Partner with leadership, engineering, and data center operations teams to transform technical complexity into audience-friendly, compelling stories.
  • Launch and scale executive thought-leadership profiles and employee spotlight campaigns that boost recruiting and industry visibility.
  • Lead video initiatives from conceptual boarding and scriptwriting through filming, directing, editing, and final delivery.
  • Travel to our state-of-the-art campuses, active construction sites, and corporate events to capture raw, authentic footage and photography.
  • Put subjects at ease, guiding comfortable, authentic, and insight-driven conversations on camera.
  • Produce high-retention short-form clips for social media alongside polished, long-form narratives for brand campaigns and internal culture.
  • Keep our digital asset libraries, b-roll footage, and creative resources meticulously organized.
  • Ensure absolute consistency in visual identity, tone, and messaging across every piece of media produced.
  • Work side-by-side with Marketing Managers, recruiting teams, safety coordinators, and external agency partners to ensure storytelling supports overarching business goals.
  • Track engagement trends and content performance metrics to constantly sharpen our creative strategy.

Benefits

  • Health Coverage: Medical, dental, and vision insurance
  • Health Savings and Flexible Spending Accounts: HSA with employer contribution for eligible participants. FSA's offered for health and dependent care to increase tax savings.
  • Retirement Savings: 401(k) plan with company match
  • Paid Time Off and Holiday Pay
  • Company-Sponsored Insurance: Short-Term Disability, Life Insurance, and Long-Term Disability (with medical election)
  • Optional Benefits: Voluntary life, critical illness, legal, and additional disability coverage
  • Wellness Programs: Employee assistance program (EAP), Wellhub gym membership, and other wellness initiatives
  • bonus opportunities
  • professional development opportunities
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