DIR - BUSINESS DEVELOPMENT

UHS•North Charleston, SC

1d•Onsite

About The Position

Palmetto Lowcountry Behavioral Health (a Universal Health Services facility) serves the state of South Carolina with a broad range of psychiatric and substance abuse services. Located on the beautiful Ashley River near Charleston, SC, Palmetto Lowcountry Behavioral Health lends a helping hand to people struggling with mental health and substance use disorders. Our Treatment Programs and Services: At Palmetto Lowcountry Behavioral Health, we strive to provide individuals with compassionate treatment that serves as a foundation for continued hope, healing and recovery. Our facility offers a broad range of inpatient and outpatient treatment options for adolescents, adults and senior adults. The goal of our programs is to help patients stabilize as quickly as possible and return home with new coping skills. Every one of our programs provides highly individualized treatment tailored to meet the needs and goals of each patient based on a review of their history, assessments and input from the patient, family and referral source. Treatment is provided by a multidisciplinary team of psychiatrists, therapists, nurses, social workers and mental health technicians. Our treatment team is experienced in caring for those with suicidal or homicidal thoughts, substance use disorders, co-occurring disorders, mood and anxiety disorders and trauma-related issues. After completing a program, patients may transition to a less intensive level of care for continued progress and reduced risk of rehospitalization. Yoga is a component of all our inpatient and outpatient programs. Our age specific and speciality treatment programs include: - Adolescent programs - Adult programs - Specialty programs. - Trauma Recovery Program: The Trauma Recovery Program is a specialty program offered to those who have experienced a traumatic event. With a focus on how trauma relates to emotions, the environment, trust and the brain, this group program can assist people struggling with depression, bipolar disorder, post-traumatic stress disorder, panic disorder and/or obsessive-compulsive behavior due to trauma. - Military Personnel Support: The Patriot Support Program provides specialty treatment to service members, veterans and their family members. Treating behavioral health issues related to military service, from PTSD and depression to substance use and complex trauma, our dedicated staff of psychiatrists and therapists provides high-quality care, programs and services to support veterans and family members in our tailored programs. JOB SUMMARY: The Director of Business Development oversees the provision of Sales, Marketing, and Customer Service activities within the Marketing Department. The Director of Business Development is responsible for achieving the desired utilization of the organization’s continuum of care through the effective application of marketing principles and methods. As a member of the facility management team, the Director of Business Development is actively involved in discussions related to a wide variety of facility issues including, but not limited to, strategic planning, potential growth opportunities, future projects, changing in programing/protocols, recruitment, and retention. The Director of Business Development is responsible for the facility’s strategic marketing plan, enhancing the facility’s brand/image, management of all sales and business development activities and maintaining an active and productive working relationship with internal departments and communicates issues or potential problems proactively, especially with CEO and Director of Admissions/Intake. Hours are based on departmental, and facility needs and may include day, evening, and weekend hours, as directed by the CEO/Managing Director.

Requirements

Bachelor’s Degree in Business Administration or related field is required.
At least three (3) years’ leadership experience in a health care business development position with extensive community education/ business development experience resulting in measurable results, and with direct experience developing managed care agreements (especially with capitation and at-risk areas.)
Must have a valid driver’s license with good driving record.
Must possess demonstrated superior leadership abilities and excellent written and oral communication skills.
Knowledge of and skills in application of marketing principles including product, placement, pricing and promotion as well as management of sales, advertising, social media, online presence and, public relations resources.
Creativity and flexibility.
Skills in data collection and analysis, interpretation, application and, evaluation.
Strategic planning skills.
Record of adherence to deadlines.
Customer service skills.
Teaching or training skills.
Willingness to travel up to 75%, including overnight travel as required.

Nice To Haves

Master's Degree a plus.
Combination of education and experience may be considered.
Candidates with detailed knowledge of psychiatric and chemical dependency treatment principles highly preferred.
Five (5) years’ prior marketing and/or sales experience within a behavioral healthcare setting highly preferred.
Prefer knowledge of the greater Charleston, South Carolina metro area behavioral health marketplace, insurance plans, target markets and referral sources, psychiatric and chemical dependency treatment, and age-specific programming.

Responsibilities

Oversees the provision of Sales, Marketing, and Customer Service activities within the Marketing Department.
Responsible for achieving the desired utilization of the organization’s continuum of care through the effective application of marketing principles and methods.
Actively involved in discussions related to a wide variety of facility issues including, but not limited to, strategic planning, potential growth opportunities, future projects, changing in programing/protocols, recruitment, and retention.
Responsible for the facility’s strategic marketing plan, enhancing the facility’s brand/image, management of all sales and business development activities.
Maintaining an active and productive working relationship with internal departments and communicates issues or potential problems proactively, especially with CEO and Director of Admissions/Intake.