Director of Brand Sponsorships and Hospitality

Palo Alto NetworksOffice - USA - CA - Headquarters, CA
$176,000 - $240,500Hybrid

About The Position

Our Mission At Palo Alto Networks®, we’re united by a shared mission—to protect our digital way of life. We thrive at the intersection of innovation and impact, solving real-world problems with cutting-edge technology and bold thinking. Here, everyone has a voice, and every idea counts. If you’re ready to do the most meaningful work of your career alongside people who are just as passionate as you are, you’re in the right place. Who We Are In order to be the cybersecurity partner of choice, we must trailblaze the path and shape the future of our industry. This is something our employees work at each day and is defined by our values: Disruption, Collaboration, Execution, Integrity, and Inclusion. We weave AI into the fabric of everything we do and use it to augment the impact every individual can have. If you are passionate about solving real-world problems and ideating beside the best and the brightest, we invite you to join us! We believe collaboration thrives in person. That’s why most of our teams work from the office full time, with flexibility when it’s needed. This model supports real-time problem-solving, stronger relationships, and the kind of precision that drives great outcomes. Job Summary Your Career We are looking for a talented, ambitious team player to lead Palo Alto Networks' Brand Sponsorships and Hospitality program. Reporting to the Vice President of Experiential Marketing, you will join our high-accountability, low-ego team to conceptualize and lead a world-class portfolio of brand alliances.The ideal candidate is a strategic collaborator and expert negotiator who understands that how we show up—from elite sports arenas to high-touch executive hospitality—is as important as what we say. In this role, you are the architect of our physical brand presence with our brand sponsorship partners. You will bring fresh ideas to ensure Palo Alto Networks remains at the forefront of the industry through high-impact, emotive connections with our customers. Your Impact Strategic Sponsorship Leadership: Oversee and manage the end-to-to end strategy for sponsorship and partnership portfolios, defining a 3-5 year vision that delivers significant business impact. Hospitality & Physical Experiences: Lead the strategy and deployment of premium hospitality and physical experiences, driving a link between our brand sponsorships, customer engagement and tangible business results. High-Stakes Negotiation: Conceptualize and negotiate long-lasting partnerships with major brands, leagues, and venues, personally crafting and closing high-exposure deals. ROI & Accountability: Operationalize ROI tracking and financial acumen across the enterprise to communicate the business benefits and return on investment of key partnerships. Cross-Functional Collaboration: Partner skillfully with Marketing, Sales, andExecutive leadership to synthesize business roadmaps into break through sponsorship expansion. Agency & Relationship Management: Manage agent, agency and global contracts to ensure Palo Alto Networks engages best-in-class partners while maintaining budget integrity. Executive Advocacy: Serve as the primary advocate and point-of-contact for all sponsorship programs, navigating complex internal organizations to generate buy-in for new initiatives

Requirements

  • 12-15+ years of experience in marketing, sports marketing, or brand partnerships, specifically managing large, high-exposure deals.
  • High Accountability, Low Ego: A proven track record of taking initiative and driving results while maintaining a collaborative, supportive, and grounded team-first attitude.
  • Expert Negotiator: Superior communication skills with the demonstrated ability to negotiate favorable, long-term partnership contracts.
  • Master Project Manager: Exceptional ability to manage complex agency workflows and internal activation enablement without losing sight of the details.
  • Relationship Driven: A natural ability to build strong partnerships with C-level stakeholders, both internally and externally.
  • Steely Under Pressure: Undaunted by tight deadlines and high-stakes initiatives; a pro at executing with speed in a fast-paced environment.
  • Entrepreneurial Mindset: A "get things done" attitude with a bias for action and the ability to thrive in ambiguous environments.

Responsibilities

  • Oversee and manage the end-to-to end strategy for sponsorship and partnership portfolios, defining a 3-5 year vision that delivers significant business impact.
  • Lead the strategy and deployment of premium hospitality and physical experiences, driving a link between our brand sponsorships, customer engagement and tangible business results.
  • Conceptualize and negotiate long-lasting partnerships with major brands, leagues, and venues, personally crafting and closing high-exposure deals.
  • Operationalize ROI tracking and financial acumen across the enterprise to communicate the business benefits and return on investment of key partnerships.
  • Partner skillfully with Marketing, Sales, and Executive leadership to synthesize business roadmaps into break through sponsorship expansion.
  • Manage agent, agency and global contracts to ensure Palo Alto Networks engages best-in-class partners while maintaining budget integrity.
  • Serve as the primary advocate and point-of-contact for all sponsorship programs, navigating complex internal organizations to generate buy-in for new initiatives

Benefits

  • A description of our employee benefits may be found here.
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