Director of Acquisition

MaintainX•Toronto, FL

18h

About The Position

MaintainX is the world's leading AI-powered maintenance and asset management platform, serving 13,000+ customers. We raised $150M in Series D funding, bringing our total funding to $254M and were named to the Forbes 2025 Cloud 100. We are hiring an Director of Acquisition to own and optimize our inbound growth engine across paid and organic channels. This role reports to the VP of Growth Marketing & Strategy. You will lead a group of seasoned performance marketers and be accountable for pipeline, operational efficiency, and forecast accuracy. The goal is to build a scalable, AI-native acquisition engine that drives predictable, revenue-efficient pipeline growth, allocating capital with precision and optimizing for pipeline, CAC, and long-term return.

Requirements

7+ years in B2B acquisition/performance marketing (SaaS preferred).
2+ years managing performance marketing teams.
Demonstrated success scaling inbound pipeline with multi-million dollar budgets.
Deep expertise across Google Ads, LinkedIn, paid social, and SEO.
Demonstrated experience scaling pipeline efficiently (not just traffic).
Strong analytical capabilities (Excel/Sheets proficiency required).
Experience with BI/reporting tools (Tableau, Looker, etc.).
Strong understanding of attribution models and funnel metrics.
Clear track record of experimentation and iterative optimization.
Experience thriving in demanding environments with outsized impact and have experienced what great execution looks like at speed.
Daily user of AI tools (ChatGPT, Claude, Perplexity, etc.).
Experience applying AI to creative generation, data analysis, or workflow automation.
Strong prompting skills and ability to QA AI outputs.
Bias toward automation and operational leverage.

Responsibilities

Own inbound pipeline and multi-quarter growth forecasting, grounded in conversion, velocity, and revenue assumptions.
Deliver performance predictability — proactively managing variance, efficiency, and capital allocation.
Lead and elevate senior performance marketers by setting uncompromising standards for rigor, accountability, and strategic clarity.
Design structured planning, experimentation, and review cadences that eliminate siloed optimization and drive portfolio-level thinking.
Implement documented channel strategies, revenue-linked scorecards, and defined experimentation frameworks before scaling spend.
Ensure clean attribution alignment, executive-ready reporting, and decisions grounded in measurable business impact, not channel optics.
Maintain deep fluency across Paid Search, Paid Social, SEO/GEO, and cross-channel budget modeling, with the ability to audit, diagnose, and reset strategy when needed.
Optimize at the portfolio level, balancing efficiency curves and incremental return across channels.
Build AI-enabled workflows that materially improve velocity, insight generation, forecasting accuracy, and operator leverage.
Use AI to increase experimentation speed and performance efficiency.