Director, Mobile Key Cutting Van Sales

Hillman•Atlanta, GA

13d

About The Position

Hillman is seeking a results-driven, hands-on working manager to lead and grow its mobile automotive key cutting and programming business. The Director is responsible for accelerating sales, expanding into new markets, strengthening customer relationships, and ensuring consistent operational execution across a geographically dispersed mobile fleet. The role spans sales execution, field operations, fleet and logistics coordination, route optimization, financial performance, and leadership development. Frequent travel of up to 70% is required to support customers, field teams, market launches, and operational improvement initiatives. Being located near a major airport is a plus. The Director will develop and execute sales strategies, pursue new business, build customer and industry relationships, establish market targets, and support new-market launches. The role also provides hands-on leadership to mobile key cutting and programming teams, including leading Regional Managers, visiting field locations, setting operating standards, monitoring results, resolving issues, and developing field leaders. The Director oversees logistics and mobile fleet performance, including route planning, territory coverage, technician scheduling, vehicle utilization, inventory, equipment, and launch resources. The role owns budgets, forecasts, capital investments, resource allocation, and profit and loss performance, and reports sales, operational, customer, financial, risk, and growth updates to executive leadership. The successful candidate is a visible leader who balances sales growth with disciplined operations, uses data to make decisions, builds trust, resolves challenges, and develops leaders while maintaining performance expectations.

Requirements

At least 10 years of progressive leadership experience in field operations, route-based sales, mobile services, automotive services, or a related industry.
At least five years of experience leading leaders, such as Regional Managers, Market Managers, or similar multi-location field leadership positions.
Demonstrated success driving new business, growing revenue, managing customer relationships, and improving profitability.
Experience leading a geographically dispersed mobile workforce or route-based service organization.
Strong knowledge of field operations, logistics, fleet management, route optimization, territory planning, and workforce deployment.
Experience managing multi-market operations with responsibility for sales, customer satisfaction, operational execution, budgets, forecasts, and profit and loss results.
Strong business-development, negotiation, account-management, and customer-presentation skills.
Ability to coach sales and operational leaders and hold teams accountable for measurable results.
Strong financial and analytical skills, including experience with budgeting, forecasting, capital planning, and performance metrics.
Ability to move effectively between strategic planning and hands-on field execution.
Excellent communication, problem-solving, and stakeholder-management skills.
Ability and willingness to travel frequently, up to 70%, including overnight travel.

Nice To Haves

Bachelor’s degree in Business, Sales, Operations Management, Automotive Technology, or a related field, or equivalent relevant experience.
Experience in the automotive aftermarket, locksmith services, fleet services, mobile services, automotive repair, or a related field.
Located near a major airport.

Responsibilities

Develop and execute sales strategies to increase revenue, profitability, customer retention, and market share.
Identify and pursue business opportunities with automotive dealerships, rental car companies, fleet operators, locksmith networks, automotive service organizations, and other strategic partners.
Build and maintain relationships with key customers, decision-makers, and industry partners.
Establish sales targets, territory objectives, and performance expectations across markets.
Analyze customer trends, competition, pricing, service performance, and market conditions to identify growth opportunities.
Participate in customer meetings, business reviews, contract discussions, and negotiations.
Support the launch and expansion of mobile key cutting services in new geographic markets.
Lead mobile key cutting and programming operations across multiple markets, including visiting field locations and riding along with mobile teams.
Lead Regional Managers and other field leaders, fostering accountability, urgency, safety, customer service, and continuous improvement.
Establish operating procedures, productivity standards, service expectations, and performance metrics.
Monitor sales, service, labor, fleet, and financial results and take corrective action when needed.
Resolve complex customer and operational issues while maintaining a high-quality customer experience.
Recruit, coach, develop, and retain field leaders and support succession planning.
Lead onboarding, training, and capability development related to sales, operations, automotive key technology, equipment, safety, and customer service.
Coordinate logistics to ensure vans, tools, equipment, technology, inventory, and supplies are available as needed.
Optimize route planning, territory coverage, technician scheduling, and vehicle utilization to improve productivity and customer response times.
Support inventory planning and replenishment to reduce shortages, service disruptions, and excess inventory.
Coordinate fleet deployment, staffing, training, equipment, inventory, and customer implementation for new-market launches.
Develop scalable processes that improve service delivery, reduce operating costs, and support business expansion.
Manage budgets, forecasts, capital investments, resource allocation, and profit and loss performance.
Use sales, operational, customer, and financial data to identify trends and inform decisions.
Develop action plans for revenue gaps, operating challenges, customer concerns, and market-specific performance issues.
Provide executive leadership with updates on sales, field operations, customer activity, financial results, risks, and growth opportunities.