Director, Media

HugeInc

5d•Remote

About The Position

We are seeking a dynamic, strategic Director of Media to join the Marketing Services team. In this role, you will architect and oversee sophisticated, multi-channel media ecosystems that drive measurable impact for our clients. You will bridge the gap between high-level strategic vision and granular execution, leveraging a deep expertise of the digital and traditional landscape—from programmatic and paid social to OOH and content syndication. As a "player-coach," you will be responsible for navigating complex tech stacks like DV360 and Meta Ads Manager while providing the steady leadership necessary to guide high-performing teams through fast-paced environments. Whether you are identifying market whitespace using Nielsen data or negotiating high-stakes IOs, you bring a blend of analytical rigor and professional intuition.

Requirements

8+ years leading or supporting media strategy development and activation, including creating and delivering strategic media presentations
You have at least 5+ years’ experience managing digital marketing or media delivery teams across all performance digital media channels (in-platform experience preferred).
A strong command of the media and digital ecosystem with the ability to identify and create thought leadership POVs and assets.
A proven ability to lead and deliver large-scale marketing strategies across multiple teams and disciplines.
Adept at thinking and strategizing in real time with clients and internal team members
Hands-on proficiency with DV360, The Trade Desk, Meta Ads Manager, and enterprise-grade DSPs.
Expert use of Nielsen, MediaRadar, and analytics platforms to uncover trends and competitive whitespace.
Deep knowledge across digital (social, programmatic, content syndication) and traditional (TV, Radio, OOH) channels.
The ability to pivot from high-level vision to the technical nuances of IO development, contract review, and vendor management without missing a beat.
Strong appreciation for design and user experience.

Nice To Haves

A strong background in B2B or Financial Services/Banking is highly preferred to navigate complex regulatory and lead-gen landscapes.

Responsibilities

Serve as a strategic media lead for key clients, overseeing media strategy from planning through execution.
Partner closely with internal media teams to deliver campaigns, building strong relationships with discipline leads and managers to ensure alignment and performance.
As the primary day-to-day media contact for clients, you will provide strategic guidance and ensure consistent, high-quality delivery.
Collaborate with client services to support business development and drive growth across the client portfolio, while helping shape the direction of marketing services.
Work cross-functionally to ensure the right resources are in place and identify new opportunities within client engagements.
Design and execute integrated media plans that align with long-term client KPIs and whitespace opportunities.
Oversee end-to-end campaign operations, including vendor negotiations, contract development, and rigorous budget oversight.
Build and mentor a collaborative media team, fostering a culture of professional growth and executional excellence.
Act as a primary point of contact for clients, delivering clear, data-backed recommendations and performance results with executive presence.
Maintain momentum in high-pressure scenarios, making decisive pivots based on real-time data without losing sight of the "big picture."