Director, Marketing

Acuity International•Reston, VA

10d•Hybrid

About The Position

Reporting to the Chief Growth Officer, the Director, Marketing, plays a key role in elevating the organization’s brand, strengthening stakeholder relationships, and managing the company’s participation in industry trade shows and events. The role blends strategic marketing responsibilities with hands on event coordination, requiring a candidate who is both creative and operationally strong. A critical component of the position is the ability to navigate government agency structures to identify and engage the appropriate contacts, ensuring the right stakeholders are invited and represented at company events. The ideal candidate brings strong communication skills, a collaborative mindset, and the ability to translate organizational goals into effective marketing and engagement strategies.

Requirements

Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field (or equivalent experience)
Minimum of ten years of experience in marketing, events management, communications, or a related role; applicable experience within federal contracting or governmental agency preferred
Demonstrated ability to navigate government agency structures and federal customer hierarchies and identify appropriate personnel for event participation and targeted communications
Strong project management skills with the ability to manage multiple priorities and deadlines
Excellent written and verbal communication skills
Experience coordinating events of varying sizes and complexity
Ability to successfully assemble displays, set up tables, arrange materials, and/or operate event equipment
Proficiency with marketing tools and platforms (email marketing, social media, CRM systems, design tools, etc.), MS Office suite, SharePoint, and Adobe
Strong interpersonal skills and the ability to build relationships across diverse groups
Highly organized, detail‑oriented, and comfortable working in a fast‑paced environment
Strong understanding of compliance, budget controls, and outcome-driven marketing
Highly organized, analytical, and able to operate independently with full accountability
Ability to use standard office and event equipment

Responsibilities

Develop and implement marketing strategies that support organizational goals, employee engagement, and brand visibility
Manage marketing collateral for growth initiatives and campaigns
Oversee digital channels, including website updates, social media content, and email campaigns
Maintain brand consistency across all communication materials and organizational touchpoints
Track and analyze marketing performance metrics to inform future strategies
Support corporate communications as needed
Lead the planning, logistics, and execution of events, including stakeholder meetings, community events, and special initiatives
Manage event timelines, budgets, vendors, venues, catering, and onsite coordination
Develop event materials such as agendas, signage, presentations, and attendee communications
Ensure events reflect organizational values, messaging, and strategic priorities
Conduct post‑event evaluations to measure impact and identify opportunities for improvement
Identify and map the appropriate contacts within government agencies with support from Growth team members
Ensure invitations reach the correct officials, program leads, and subject‑matter experts
Build and maintain relationships with agency representatives and other external partners to support ongoing collaboration and event participation
Coordinate attendance, speaking roles, and engagement opportunities for government and community stakeholders
Serve as a liaison between internal teams and external partners to ensure alignment and smooth communication
Partner with leadership, HR, operations, and program teams to align marketing and event initiatives with organizational needs
Provide guidance on branding, messaging, and communication best practices across departments
Assist with special projects and organizational initiatives as needed