Director, Marketing - Oscar Mayer Breakfast and Dinner Meats

The Kraft Heinz Company•Chicago, IL

1d•Onsite

About The Position

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands. We spark joy around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Lunchables, Velveeta, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O…and Philadelphia! No matter the brand, we’re united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do: join our table and let’s make life delicious! Our Culture of Ownership, Meritocracy & Collaboration We're not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level, from entry-level intern to senior leader, to own their work. We share a responsibility to think like Owners – to be mindful of the collective and sustained success of Kraft Heinz – which we apply to every situation, every day. As part of Kraft Heinz, you're supported to grow and achieve. You’re expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level – and you’ll be rewarded. You’re given opportunities to leave a mark and build a legacy. But you won’t do it alone. You’re supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress. Position Summary: Oscar Mayer is one of America’s most recognizable brands—143 years strong, in more than half of U.S. households, and driving $2.7B+ in retail sales. The Director, Marketing – Oscar Mayer Breakfast and Dinner Meats is responsible for: Owning and managing the Breakfast (Bacon and Convenient Breakfast) and Dinner (Hot Dogs) portfolio of products within the Oscar Mayer brand Accountability for delivering volume, profit and share Sets multi-year direction and annual plan Leads cross-functional execution end to end Develops a team that delivers through both direct and indirect leadership. Direct organization includes 2 direct reports and a team of 5. Leads cross-functional team of 30+ This position is best suited for someone who has excellent command of business fundamentals and has strong leadership, communication, and story-telling skills.

Requirements

Demonstrated ability to define and execute a multi-year growth agenda for a brand or portfolio, translating strategy into clear priorities and actions
Strong business acumen, including expertise in pricing, demand forecasting, consumption analysis (POS and panel), and P&L ownership/fluency
Track record of delivering demand-driving results across the marketing mix (product, price, place, promotion) and coaching others to do the same
Proven cross-functional leadership and stakeholder influence, with the ability to drive alignment and decisions amid competing priorities
Experience leading communications, innovation and insights initiatives
People leadership experience that includes managing managers, building team capability, and strengthening culture and accountability
Executive-level communication and storytelling skills—able to simplify the complex and mobilize teams around a clear direction

Responsibilities

Owning and managing the Breakfast (Bacon and Convenient Breakfast) and Dinner (Hot Dogs) portfolio of products within the Oscar Mayer brand
Accountability for delivering volume, profit and share
Sets multi-year direction and annual plan
Leads cross-functional execution end to end
Develops a team that delivers through both direct and indirect leadership. Direct organization includes 2 direct reports and a team of 5.
Leads cross-functional team of 30+
Own portfolio performance end-to-end, including business results (volume, profit, share) and the strategic choices required to deliver them
Set a clear multi-year portfolio strategy and translate it into annual brand and operating plans, including integrated category/brand narratives and resource allocation (A&C budget)
Ensure strong commercial discipline across the team (consumption analysis, pricing, demand forecasting, P&L fluency), raising the bar on decision quality and analytics rigor
Drive portfolio commercialization across innovation, renovation, quality improvements, and cost reductions—ensuring clear owners, timelines, and delivery against objectives
Partner closely with the Oscar Mayer Communications team to shape and execute marketing activations (above-the-line and omni-channel) that support brand and portfolio objectives
Lead, coach, and develop a management team—building manager capability, clarifying expectations, and creating a culture of ownership and accountability
Operate with high autonomy in ambiguous situations, proactively anticipating risks and unblocking delivery across stakeholders