Director, Marketing Operations

Navan • New York, NY

15h • $143,100 - $318,000 • Hybrid

About The Position

We are looking for a highly strategic and technically proficient Director of Marketing Operations to serve as the dedicated operational powerhouse for our State and Local Government (SLG) business. Based in our NYC or SF office, you will be the primary operational partner bridging the gap between our Demand Generation team and our Sales motions. In this role, you will lead a team of operations professionals and act as a strategic advisor to marketing stakeholders. You will architect complex workflows, scope cutting-edge tools, and optimize the SLG funnel to accelerate pipeline and revenue growth.

Requirements

• 12+ years of progressive experience in B2B Marketing Operations, Revenue Operations, or Demand Generation Ops.
• SaaS experience is highly preferred.
• 5+ years of experience directly managing, coaching, and scaling operations teams in a high-growth environment.
• Proven track record of driving cross-functional execution, specifically partnering with Revenue Operations.
• Strong analytics background with deep, hands-on experience with ETL and Reverse ETL pipelines.
• Proven ability to act as a consultant to marketing leadership, translating business requirements into technical solutions.
• Deep, hands-on architectural expertise with the modern MarTech stack.
• Salesforce (SFDC) Mastery: Advanced understanding of CRM architecture, custom objects, flow automation, and complex marketing-to-sales handoffs.
• Marketo Expertise: Expert-level proficiency in instance management, lifecycle modeling, complex trigger logic, and API integrations.
• ABM Operations: Proven experience deploying and operationalizing ABM platforms (e.g., 6sense, Demandbase).
• Advanced Lead Scoring: Deep capability in building, testing, and iterating on sophisticated behavioral and demographic lead and account scoring models.
• Attribution Strategy: Strong background in designing robust multi-touch attribution models.
• AI Tools & Innovation: Forward-thinking experience evaluating and implementing AI-driven marketing ops solutions.
• Automation & Workflows: Expert capability in building agile, automated workflows using tools like Zapier and Clay.

Responsibilities

• Build, mentor, and manage a high-performing marketing operations team.
• Act as the critical connective tissue between Marketing and Revenue Operations, spearheading cross-functional initiatives.
• Serve as the chief strategic advisor to the Demand Gen team, providing data-driven recommendations.
• Oversee the data lifecycle across the marketing stack, championing ETL and Reverse ETL processes.
• Continually evaluate and architect the marketing technology stack, scoping new tools and managing vendor relationships.
• Build the operational infrastructure to support seamless sales motions, partnering closely with Revenue Operations and Demand Gen leaders.
• Design and maintain advanced dashboards for full-funnel visibility and actionable insights.
• Identify bottlenecks in the marketing-to-sales handoff and build scalable, automated processes.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed