Director, Marketing Innovation and Development – Touchland

Church & Dwight•Ewing, NY

19h•Hybrid

About The Position

Church & Dwight is seeking a Director Innovation & Development – Touchland to join their team. This role is for a high energy, high impact leader to drive innovative transformation and acceleration across the Touchland portfolio both domestically and internationally. This leader is a core member of the Touchland Commercial Team, reporting to the AVP Marketing and working closely with brand leaders, R&D, sales strategy and supply organization to drive impactful innovations across a complex, fast-moving brand portfolio.

Requirements

Bachelor's Degree required
10+ years of marketing experience (CPG, OTC)
Expertise across all areas of marketing
Leading and developing talent
Change agent to drive high-pace innovation to meet the needs of a dynamic beauty category.
Direct experience driving innovation within fast-paced beauty categories and brands.
Has deep industry knowledge and passion and is on the pulse of consumer and client trends shaping the future.
Defining strategies and agile processes through complex matrixed organizations, influencing and structuring to drive results with speed
Comfortable and effective working with high-level peer set (VPs and Directors), strong strategic skills, PLUS ability to lead cross functional teams in project execution
Strong marketing, financial, and general management skills
Contextual communicator who collaboratively identify opportunity areas and problems worth solving
Strong business acumen with the capability of defining a strategy aligning with business value
Agile thinker expertly interfacing between the business and new markets
Presenting externally, especially to retailers

Nice To Haves

MBA preferred
Global experience is preferred

Responsibilities

Identify and develop new product strategies to drive U.S. and international growth. This will include Fragrance extensions, Collaborations, new segment entries, and customer specific innovations.
Challenging the status quo and accelerating innovation with meaningful trend forward and strategic platforms, working cross-functionally to make them happen.
Ideation acceleration across the portfolio, determining where to play, right to win, and how to play.
Adoption of test and learn methodologies including AI technologies with consumer validation testing as well as capital GTM launches.
Create 3-5 year new product pipelines, working closely with R&D, Touchland brand team and sales strategy.
Validation of size opportunity and direct influence with five-year strategic plan.
New product development, working with cross functional teams.
Anticipate market conditions, track consumption data and monitor trends through social listening while adjusting strategies accordingly.
Inspire teams to deliver initiatives in support of brand strategy.
Gain organizational support and senior level buy in for new product initiatives.
Creatively interpret data and markets to identify new opportunities and solutions that have significant impact on the business.
Collaborate with R&D, Brand and co-mans to generate and accept concept to market ideation.