Director, Marketing – Development and Power & Infrastructure

Link Logistics•New York, NY

About The Position

Link Logistics Real Estate (“Link”) is a leading operator of warehouses and business parks, specializing in last-mile logistics real estate. Established by Blackstone in 2019, the company connects consumption, technology, and the supply chain across its portfolio, which spans half a billion square feet. We leverage our scale, proprietary data and insights, and foundational focus on sustainability to drive success for our customers’ businesses and deliver value for our stakeholders. We put our people, customers, and communities first and find ways to make a conscious, positive impact where we live and work. Every day, we work to reinvent and lead our industry forward by thinking bigger and challenging the status quo. We are seeking a Director, Marketing – Development and Power & Infrastructure to serve as Link's expert storyteller and messaging leader for its growing industrial, power, energy, and data center development platform. This role owns product marketing, content development, and communications/PR support for the development segment of Link's portfolio, translating complex technical and engineering concepts, power availability, site infrastructure, and data center requirements, into compelling narratives for customers, brokers, site selectors, and internal stakeholders. Reporting to the Vice President, Portfolio Marketing & Strategy within the Corporate Communications function, this individual will execute against marketing and communications strategy set by Portfolio Marketing and Corporate Communications leadership, working independently and cross-functionally to bring that strategy to life across development, power infrastructure, and data center initiatives nationwide. This role is ideal for a subject-matter expert and storyteller who can operate as a credible, fluent voice on industrial real estate development, power, energy, and data center topics, both internally and externally, while partnering closely with Development, Power & Infrastructure, Leasing, and Corporate Communications teams.

Requirements

Bachelor's degree in Marketing, Communications, Engineering, or a related field
10+ years of experience in product marketing, technical marketing, or communications, with demonstrated expertise translating complex technical concepts into clear, compelling content
Proven experience as a storyteller and content leader, with a track record of developing narratives, case studies, and thought leadership for technical or infrastructure-driven products through multi-media storytelling and content creation
Practical understanding of data center infrastructure and operations (power delivery, electrical and mechanical systems, site requirements); background in electrical or mechanical engineering is a strong plus
Exceptional written and verbal communication skills, with the ability to represent the company credibly with technical, executive, and public-sector audiences
Ability to work independently and cross-functionally, partnering with technical, development, and communications teams without requiring close direction
Strong narrative writing, copywriting, editing, and presentation development skills
Experience managing agencies, consultants, and creative partners
Advanced proficiency in Microsoft Office Suite, including PowerPoint, Word, and Excel, Adobe Creative Suite, Figma, and other content creation tools
Working knowledge of Salesforce and Yardi; familiarity with CoStar and LoopNet is a plus
Background in product marketing within the technology industry is a strong plus
Real estate industry experience is not required; candidates from technical, engineering, or technology-sector backgrounds are strongly encouraged to apply
Experience supporting stakeholder engagement, public meetings, or entitlement-related communications is a plus
Uncompromising commitment to professionalism, ethics, integrity, and sound business judgment
Willingness to travel as needed

Responsibilities

Lead product marketing, positioning, and storytelling for Link's industrial development platform, with a focus on power-served sites, data centers, and advanced manufacturing opportunities
Translate technical and infrastructure-related information, including power availability, utility capacity, site readiness, and construction timelines, into clear, compelling, customer-facing narratives
Develop marketing collateral, presentations, case studies, and thought leadership content that positions Link as a credible, knowledgeable player in the power and data center development space. Ability to create and execute the storytelling through multi-media and mediums
Collaborate closely with Corporate Affairs and Community Engagement initiative teams to develop go-to-market messaging on power, energy, and data center topics
Maintain working knowledge of development timelines, entitlement, and permitting milestones to ensure marketing content reflects accurate project status
Execute strategic communications support for Development and Power & Infrastructure pursuits, in partnership with Corporate Communications and external agency partners, against strategy set by Corporate Communications leadership
Develop presentations and supporting materials for public meetings, municipal engagements, and government-facing initiatives tied to entitlement, zoning, and permitting processes
Support Corporate Communications on earned media, executive communications, and reputation-building efforts related to Link's Development and Power & Infrastructure platform
Ensure Development and Power & Infrastructure marketing content adheres to Link's existing brand guidelines and visual identity standards
Work closely with Development and Power & Infrastructure teams to stay current on project pipelines, technical developments, and site-specific details that inform marketing content
Manage external agencies, consultants, and creative partners supporting Development and Power & Infrastructure marketing content
Partner with regional marketing teams to support development-focused marketing events (open houses, groundbreakings, ribbon cuttings, broker events), with regional teams leading execution and this role providing subject-matter content and messaging support
Partner with internal leasing teams and external brokerage partners on project marketing materials for industrial warehouse, power-enabled and data center opportunities
Assume additional responsibilities and support special projects as assigned