Director, Marketing Communications

TELESOFT LLC DBA CALERO US,
$120,000 - $140,000

About The Position

Calero, the leading Technology Expense Management solution for global enterprises, is seeking a Director of Marketing Communications to build and lead a Marketing Center of Excellence that powers how our brand shows up in the market. Reporting to the SVP of Marketing, this role operates as the head of an internal marketing agency—responsible for driving speed, quality, consistency, and impact across content, creative, social, PR, and events. This is not a traditional marcom role. The Director of Marketing Communications will design and operationalize scalable systems that translate go-to-market strategy into high-quality execution, ensuring Calero presents a clear, authoritative, and differentiated presence across all channels.

Requirements

  • 10+ years of experience in marketing communications, brand, or content leadership roles
  • Proven experience building and scaling content and creative operations
  • Experience operating in B2B, SaaS, or enterprise technology environments
  • Demonstrated success managing PR strategy and agency relationships
  • Experience supporting executive communications and thought leadership
  • Track record of translating strategy into high-quality, scalable execution
  • Excellent written and verbal communication skills
  • Strong ability to translate complex concepts into clear, compelling narratives
  • Operational rigor with the ability to design scalable workflows and systems
  • Ability to balance speed and quality in high-output environments
  • Strong stakeholder management and cross-functional collaboration skills
  • Experience leveraging AI tools, templates, and modern production technologies

Responsibilities

  • Build and operationalize Calero’s internal marketing agency model, serving Demand Generation, Channel, Product Marketing, and Sales
  • Design and manage intake, prioritization, and production workflows with clear SLAs and performance expectations
  • Own end-to-end content and creative production, including: Thought leadership and POV content, Campaign and digital assets, Sales enablement materials, Event and experiential creative
  • Develop and maintain a repeatable production system that improves speed to market, output quality, and consistency
  • Own Calero’s brand voice, messaging framework, and visual identity, ensuring consistent execution across all GTM programs
  • Translate positioning into a scalable messaging hierarchy (tagline, value narrative, POVs, buyer implications, product stories)
  • Establish and govern brand standards without creating friction or slowing execution
  • Build and manage a library of templates and modular assets to accelerate production at scale
  • Own Calero’s social media strategy, with a primary focus on LinkedIn as a core GTM and authority channel
  • Develop executive social presence and thought leadership programs for senior leaders
  • Own and evolve Calero’s public relations strategy in partnership with external agencies
  • Position Calero executives as category-defining voices through media placements, bylined content, and speaking opportunities
  • Track performance across brand, content, social, and PR using metrics tied to visibility, credibility, and pipeline influence
  • Serve as the central production and execution partner to GTM leadership, balancing speed, prioritization, and business impact
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