Director, Marketing AI Capabilities
About The Position
The Director of Marketing AI Capabilities, within Amgen’s Global Customer Capabilities & Innovation organization, leads the development and scaling of AI-enabled marketing capabilities, operating models, and ways of working across the company. The role connects external trends with internal enterprise transformation by translating advances in AI, customer expectations, partnerships, and marketing practices into scalable capabilities that create business impact. The Director monitors the AI, digital marketing, data, and customer engagement landscape; turns market developments into marketing capability strategies; and leads execution of the Future of Marketing strategy. This includes developing technology, operating models, workflows, governance, processes, and external partnerships, as well as leading the design of initiatives such as the Marketing Command Center and advising on Neural Nexis initiatives. The position also manages strategic enterprise partnerships and innovation pilots, develops approaches for integrating external solutions into Amgen’s marketing ecosystem, and drives organizational readiness and adoption. The Director builds AI fluency and capabilities across marketing teams, aligns talent initiatives with the future marketer vision, and leads cross-functional teams while influencing senior stakeholders across commercial, digital, medical, technology, and operations organizations.
Requirements
- Doctorate degree and 4 years of marketing, digital, technology, or commercial operations experience; or a master’s degree and 6 years of such experience; or a bachelor’s degree and 8 years of such experience.
- At least 5 years of experience directly managing people and/or leadership experience leading teams, projects, or programs, or directing the allocation of resources.
Nice To Haves
- Understanding of the evolving AI ecosystem, including generative AI, agentic workflows, personalization, content automation, and marketing technology platforms.
- Strong understanding of omnichannel marketing, customer engagement, and commercial operations.
- Demonstrated success leading cross-functional initiatives spanning business and technology organizations.
- Experience evaluating and managing strategic enterprise partnerships.
- Strong track record of inspiring change and driving internal and external impact.
- Strong executive communication and stakeholder influence skills.
- Ability to balance strategic vision with operational execution.
- Enterprise mindset with strong strategic foresight.
- Builder mentality with a bias toward execution and scalability.
- Comfort navigating ambiguity and emerging technologies.
- Collaborative and highly influential across functions and levels.
- Curious, pragmatic, and outcome-oriented.
- Passion for innovation, transformation, and continuous learning.
Responsibilities
- Monitor and assess developments in AI, digital marketing, data, customer engagement, technologies, platforms, partners, and competitive trends.
- Identify shifts in customer behavior, content consumption, channel dynamics, and personalization expectations.
- Translate external market developments into actionable marketing capability strategies.
- Lead execution of the Future of Marketing strategy, including new technology, operating models, and external partnerships.
- Lead design and development of critical technology initiatives, including the Marketing Command Center, and advise on enabling Neural Nexis initiatives.
- Design future-state marketing operating models, workflows, governance structures, and processes that embed AI into day-to-day execution.
- Ensure talent initiatives align with the future marketer vision and AI-enabled capabilities.
- Manage existing strategic enterprise partnerships and evaluate potential partnerships with AI vendors, platform providers, agencies, consultancies, and emerging technology companies.
- Lead pilot programs and proof-of-concept initiatives to assess capabilities and accelerate innovation.
- Build scalable approaches for integrating external solutions into Amgen’s marketing ecosystem.
- Drive organizational readiness and adoption of AI-enabled ways of working.
- Develop enablement strategies, talent models, and capability-building programs to increase AI fluency across marketing teams.
- Lead cross-functional teams and influence senior stakeholders across commercial, digital, medical, technology, and operations organizations.
Benefits
- Health and welfare plans for staff and eligible dependents
- Retirement and Savings Plan with company contributions
- Group medical, dental, and vision coverage
- Life and disability insurance
- Flexible spending accounts
- Discretionary annual bonus program, or sales-based incentive plan for field sales representatives
- Stock-based long-term incentives
- Award-winning time-off plans
- Flexible work models, including remote and hybrid arrangements where possible
- Career development opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Director
