Director Market Strategy

Group Health Cooperative of South Central WisconsinMadison, WI
Hybrid

About The Position

The Director of Market Strategy at Group Health Cooperative of South Central Wisconsin (GHC-SCW) is responsible for effectively leading and developing strategy for the Underwriting and Sales functions. In conjunction with the Chief Strategy and Business Development Officer, this position sets pricing strategies for all GHC-SCW product lines. In addition, the position is responsible for aligning sales strategies with product pricing to achieve financially sustainable outcomes for the Cooperative. This position is essential for facilitating and sustaining process improvement that assures accuracy, standardization, fiscal responsibility and member satisfaction. The incumbent will drive business results for the Cooperative by aligning pricing strategy and sales development in a way that provides value to the members of GHC-SCW.

Requirements

  • Bachelor’s degree in Business, Accounting, Finance or closely related field.
  • Ten plus (10+) years of relevant experience in a health care and/or health insurance setting.
  • Strong analytic and strategic thinking skill set.
  • Demonstrated business acumen, including understanding of the health care landscape in Wisconsin.
  • Training in continuous improvement and lean methodologies.
  • Leadership and Ethics: Demonstrate GHC-SCW’s Leadership AIMs-Accountability, Innovation, and Mentorship.
  • Ability to maintain patient confidentiality.
  • Excellent analytical skills.
  • Ability to read and interpret financial statements.
  • Ability to manage multiple priorities required.
  • Commitment to meeting deadlines required.
  • Ability to stay current on, and adapt to, rapidly changing technology and business processes.
  • Ability to sit for extended periods of time.
  • Ability to maintain patient confidentiality required.
  • Knowledge of medical records and appropriate documentation requirements.
  • Knowledge of HIPAA requirements.
  • Ability to handle confidential information with integrity and professionalism.

Nice To Haves

  • Possession of a valid, Wisconsin driver license if the employee is operating a motor vehicle.

Responsibilities

  • Lead and develop strategy for Underwriting and Sales functions.
  • Set pricing strategies for all GHC-SCW product lines in conjunction with the Chief Strategy and Business Development Officer.
  • Align sales strategies with product pricing to achieve financially sustainable outcomes.
  • Facilitate and sustain process improvement for accuracy, standardization, fiscal responsibility, and member satisfaction.
  • Drive business results by aligning pricing strategy and sales development to provide value to members.
  • Support and promote the mission and strategic vision of GHC-SCW.
  • Maintain patient confidentiality.
  • Adhere to corporate compliance initiatives.
  • Lead by example.
  • Effectively communicate verbally, non-verbally, and in written form.
  • Provide individual and small group problem-solving and guidance.
  • Treat everyone with dignity and respect.
  • Work with a diverse staff and member population.
  • Maintain professional conduct and appearance.
  • Consider impact on GHC-SCW members, community, staff, and other departments when making suggestions or decisions.
  • Collaborate with other departments, administration, and partnered outside agencies.
  • Be resourceful and flexible in emergent situations.
  • Demonstrate good assessment skills.
  • Prepare and monitor department budgets and clinic productivity.
  • Consider financial impacts (cost/benefit) in decision making.
  • Ensure efficient use of staff resources.
  • Participate in pertinent continuing education courses for self-development.
  • Review new trends and techniques/update knowledge base.
  • Demonstrate increasing decision-making and performance development.
  • Interact with colleagues at all levels of the organization and in the community in a professional manner.
  • Contribute to a supportive and healthy work environment conducive to learning.
  • Work closely with and communicate with other clinic staff to ensure timely and accurate clinic information is disseminated.
  • Resolve interdepartmental concerns, questions, and issues as they arise.
  • Ensure assigned staff work collaboratively with all employees, providers, and other customers.
  • Exhibit a positive, supportive demeanor while working on projects and collaborative initiatives.
  • Influence business decisions and directions for initiatives.
  • Manage multiple priorities.
  • Commit to meeting deadlines.
  • Work in a consultative approach with users in assessing needs and requirements.
  • Present ideas in user-friendly language.
  • Stay current on, and adapt to, rapidly changing technology and business processes.
  • Handle confidential information with integrity and professionalism.
  • Abide by all GHC-SCW organizational and departmental policies.
  • Set personal standards and strive for high quality work.
  • Perform job duties in a timely manner.
  • Represent the organization in a positive manner.
  • Promote GHC-SCW's Mission, Vision, and Common Values in behavior and attitude.

Benefits

  • Participation in pertinent continuing education courses for self-development.
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