Director Market Strategy

Group Health Cooperative of South Central Wisconsin•Madison, WI

About The Position

The Director of Market Strategy at Group Health Cooperative of South Central Wisconsin (GHC-SCW) is responsible for effectively leading and developing strategy for the Underwriting and Sales functions. In conjunction with the Chief Strategy and Business Development Officer, this position sets pricing strategies for all GHC-SCW product lines. In addition, the position is responsible for aligning sales strategies with product pricing to achieve financially sustainable outcomes for the Cooperative. This position is essential for facilitating and sustaining process improvement that assures accuracy, standardization, fiscal responsibility and member satisfaction. The incumbent will drive business results for the Cooperative by aligning pricing strategy and sales development in a way that provides value to the members of GHC-SCW. GHC-SCW is a quality driven cooperative built on collaboration, community involvement, innovation, and belonging.

Requirements

Bachelor’s degree in Business, Accounting, Finance or closely related field.
Ten plus (10+) years of relevant experience in a health care and/or health insurance setting.
Strong analytic and strategic thinking skill set.
Demonstrated business acumen, including understanding of the health care landscape in Wisconsin.
Training in continuous improvement and lean methodologies.
Leadership and Ethics: Demonstrate GHC-SCW’s Leadership AIMs-Accountability, Innovation, and Mentorship-by taking ownership of actions and outcomes, fostering a culture of creativity and continuous improvement, and guiding, empowering, and developing others to support individual and organizational success.
Ability to sit for extended periods of time.
Knowledge of medical records and appropriate documentation requirements.
Knowledge of HIPAA requirements.

Nice To Haves

Ability to work extra and/or flexible hours including occasional weekends required.
Ability to travel to various work sites.
Employee is expected to provide personal transportation.
Possession of a valid, Wisconsin driver license if the employee is operating a motor vehicle.

Responsibilities

Lead and develop strategy for the Underwriting and Sales functions.
Set pricing strategies for all GHC-SCW product lines in conjunction with the Chief Strategy and Business Development Officer.
Align sales strategies with product pricing to achieve financially sustainable outcomes for the Cooperative.
Facilitate and sustain process improvement that assures accuracy, standardization, fiscal responsibility and member satisfaction.
Drive business results for the Cooperative by aligning pricing strategy and sales development.
Support and promote the mission and strategic vision of GHC-SCW.
Maintain patient confidentiality.
Adhere to corporate compliance initiatives.
Lead by example.
Effectively communicate verbally, non-verbally and in written form.
Provide individual and small group problem-solving and guidance.
Treat everyone with dignity and respect.
Work with a diverse staff and member population.
Maintain professional conduct and appearance within GHC-SCW and at sponsored activities.
Consider impact on GHC-SCW members, community, staff and other GHC-SCW departments when making suggestions or decisions.
Collaborate with other departments, administration and partnered outside agencies.
Be resourceful and flexible in emergent situations.
Demonstrate good assessment skills.
Prepare and monitor department budgets and clinic productivity.
Consider financial impacts (cost/benefit) in decision making.
Ensure efficient use of staff resources.
Participate in pertinent continuing education courses for self-development.
Review new trends and techniques/update knowledge base.
Demonstrate increasing decision-making and performance development.
Interact with colleagues at all levels of the organization and in the community in a professional manner including co-workers, staff, providers, senior leadership, and members.
Contribute to a supportive and healthy work environment that is conducive to learning.
Work closely with and communicate with other clinic staff to ensure timely and accurate clinic information is disseminated.
Resolve interdepartmental concerns, questions, and issues as they arise, working in conjunction with appropriate parties.
Ensure that assigned staff work collaboratively with all employees, providers and other customers.
Exhibit a positive, supportive demeanor while working on projects and collaborative initiatives.
Influence business decisions and directions for initiatives.
Manage multiple priorities.
Meet deadlines.
Work in a consultative approach with users in assessing needs and requirements.
Present ideas in user-friendly language.
Stay current on, and adapt to, rapidly changing technology and business processes.
Maintain patient confidentiality.
Handle confidential information with integrity and professionalism.
Abide by all Group Health Cooperative of South Central Wisconsin (GHC-SCW) organizational and departmental policies.
Set personal standards and strive for high quality work in completing assignments.
Perform job duties in a timely manner.
Represent the organization in a positive manner.
Understand our Mission, Vision, and Common Values and committed to promote these values in behavior and attitude.