Director, Market Access Marketing

Taiho Oncology•Princeton, NJ

1d•Hybrid

About The Position

Taiho Oncology is seeking a Director, Market Access Marketing to join their team. This role is critical for developing and executing marketing and communications strategies to ensure appropriate patient and healthcare provider access to Taiho Oncology products. The position offers the opportunity to collaborate across business functions and engage with key internal and external stakeholders. The role is hybrid, requiring 3 days per week on-site.

Requirements

BA/BS degree in science and/or business-related discipline, or the equivalent
7+ years oncology pharma / biotech experience
2+ years oncology market access marketing experience
Development and execution of marketing tactical plans, including program and material development, approval and delivery
Demonstrated project management experience
Interpersonal and professional communication skills with the ability to interact with and influence all levels of management, including business leaders and executives.
Positive attitude, flexibility and a proactive approach
Understanding of oncology, oral cancer product delivery, and the general cancer care macro-environment
Understanding of oncology payer and payer influencer customer segment
Strong leadership skills and experience managing cross-functional teams to achieve business objectives.
Demonstrated ability to achieve results in a highly matrixed organization.
Learning agility to acquire solid product and disease state knowledge to facilitate effective customer communications
Ability to read, analyze and interpret scientific, economic, and technical-related data
Excellent verbal and written communication skills

Responsibilities

Lead the development and execution of market access strategy and business planning for all Taiho Oncology pipeline and commercial assets across all US market access segments.
Collaborate with internal cross-functional partners including HEOR, Legal, Marketing, Market Research, Medical Affairs and Sales to capture relevant account insights, identify data gaps, develop compelling value propositions, and ensure field-based teams are equipped with the appropriate tools and support.
Establish Population Based Decision Makers (PBDM) engagement plans with Market Access Leadership Team to support payer education, facilitate market access related advisory boards, conduct payer landscape analyses and drive payer messaging and access pull through tactics.
Develop and deliver print material, presentations, websites and media to communicate core messages aligned to fulfilling customer clinical and economic information needs.
Assume primary responsibility for overall market access communications budget development, management and adherence to target goals.
Manage all agency partnerships to ensure execution and budget management.
Partner with Promotional Review Committee (PRC) to ensure development of compliant and champion all market access department pieces through review and approval process.
Support all market access department operation requirements.