Director, Global Promotions & Loyalty + Commercial Marketing Integration

IHG•Atlanta, GA

10d•Hybrid

About The Position

This is a key management role within Global Loyalty & Partnerships Marketing, responsible for leading global loyalty and commercial marketing priorities that drive performance and member engagement. The role leads the Global Promotions Center of Excellence, oversees Channel Strategy & Planning, and builds in-region loyalty marketing solutions to address commercial and business needs across key markets and segments.

Requirements

Bachelor’s degree, and or combination of years of experience in required field.
8–10+ years' experience in marketing, loyalty, commercial, strategy, digital, or hospitality operations
Proven ability to lead complex, cross-functional programs at scale
Strong strategic thinking paired with operational rigor and execution discipline
Executive-level communication, influence, and storytelling skills
Comfort operating in ambiguity and driving clarity for teams
People management and leadership experience required

Responsibilities

Effectively work to build and gain cross functional and regional / global buy-in and alignment – identifying processes and programs that can be developed faster and more efficiently
Planning, strategy, and regional oversight of a Global Promotions Center of Excellence
Ownership of ideation and planning through delivery of multi-brand, global marketing promotions / campaigns – including Commercial, Loyalty, B2B Loyalty, Program extensions
Development In-Region Loyalty Marketing initiatives (based on variances and needs) including acquisition marketing, partnership marketing, and activations of quick-turn solutions to drive in-the-year performance
Channel Strategy & Planning – including audience management and targeting across marketing initiatives and calendaring / prioritization across all channels, globally
Act as an advisor to managers or team members to help meet established schedules and/or resolve technical or operational problems.
Provide operational management of the budget, working closely with the VP L&P Marketing & Finance business partners
Team Leadership & Accountability: Lead, coach, and develop a team of 8+ marketing professionals providing clear direction, prioritization, and performance management