Director, Global Priorities

Warner Music GroupNew York, NY
Hybrid

About The Position

The Global Priorities Director at Warner Music Group plays a central role in developing and driving marketing strategy for the company’s highest-priority global artists. This position works cross-functionally to coordinate campaign planning and execution, ensuring alignment across label affiliates, commercial partners, and creative teams worldwide. The ideal candidate brings strategic marketing expertise, a global mindset, and a passion for helping artists break on the world stage.

Requirements

  • 7 years demonstrated ability in music marketing, global brand management, or international campaign strategy—preferably within a record label, artist management, or entertainment company.
  • Proven ability to work across international markets and cultures, with a strong understanding of how to adapt strategy for local audiences while maintaining global cohesion.
  • Exceptional organizational abilities with experience managing complex, multi-stakeholder campaigns on tight timelines.
  • Strong interpersonal and written communication skills; comfortable working cross-functionally with senior executives, creatives, and regional teams.
  • Deep passion for music and a strong grasp of global pop culture, digital trends, and fan behaviors across platforms and territories.

Responsibilities

  • Lead the creation of comprehensive, multi-market marketing plans for WMG’s top global priority artists in collaboration with label teams and regional collaborators.
  • Partner with WMG affiliates around the world to localize campaign strategies, share resources, and ensure consistent execution of global priorities.
  • Be responsible for global rollout timelines, deliverables, and go-to-market activities, ensuring campaigns launch on time and meet performance benchmarks.
  • Track key campaign and artist benchmarks globally, and work with analytics and marketing intelligence teams to identify insights and optimize efforts.
  • Identify and apply emerging global marketing trends, platform innovations, and fan engagement strategies to enhance the visibility and growth of global artists.

Benefits

  • 401k
  • health insurance
  • dental insurance
  • vision insurance
  • life insurance
  • disability insurance
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