Director, Global Marketing Oncology
About The Position
The Global Marketing Director will serve as the commercial strategy lead for a novel bispecific antibody with potential as an innovative cancer treatment. The role is responsible for developing foundational commercial insights, shaping global asset and portfolio strategy, and advancing launch preparedness. The Director will partner with clinical, regulatory, medical affairs, market access, regional, and brand strategy teams to position the asset for successful development and future commercialization. The position leads global commercial strategy and indication-specific strategies, contributes commercial input to clinical development planning and target product profile refinement, and guides evidence-generation priorities. It oversees market research, insight generation, forecasting, opportunity assessment, and competitive intelligence, and establishes plans to track the bispecific landscape. The role also manages launch-planning milestones and early commercial activities, including market development, lexicon and scientific platform development, customer engagement planning, and generic and brand name development. The Director builds relationships across global commercial, clinical, regulatory, manufacturing, access, medical affairs, HEOR, publications, forecasting, finance, legal, compliance, regional, and local teams. The position serves as the commercial point of contact for related medical affairs, publications, and HEOR workstreams and partners with regions and key markets to bring customer insights and local dynamics into global strategy. Approximately 15–20% travel is required, including some weekends. The position is hybrid.
Requirements
- Bachelor's degree.
- At least 8 years of commercial experience in the pharmaceutical or biotechnology industry, including experience in marketing, sales, market access, pricing, and/or marketing support.
- Understanding of oncology market dynamics, scientific innovation, healthcare policy, reimbursement, and access considerations.
- Experience developing and implementing strategy in a complex, cross-functional environment.
- Strong business acumen and analytical capability, with the ability to drive key initiatives forward.
- Demonstrated collaboration across commercial, cross-divisional, regional, and local teams.
- Strong leadership, problem-solving, written and verbal communication, and presentation skills.
- Ability to influence without authority and communicate clearly across the enterprise and with senior leadership.
- Strategic thinking and product strategy leadership, translating complex clinical, competitive, and market dynamics into clear commercial direction.
- Scientific and clinical acumen, particularly in oncology, and ability to engage on development strategy and evidence-generation priorities.
- Ability to lead through influence across complex global, regional, and cross-functional organizations.
- Action-oriented, solution-focused approach, sound business judgment, and ability to drive progress amid ambiguity.
- Excellent communication, executive presence, and presentation skills.
- Collaborative leadership style that fosters trust, alignment, and accountability.
Nice To Haves
- Advanced degree, such as an MBA.
- Global marketing experience.
- Oncology experience.
- Launch planning or launch execution experience.
- Pipeline, early asset, or clinical development experience.
- Experience providing commercial input into target product profiles, regulatory filing strategy, launch readiness reviews, market research, organized customer engagement, demand and revenue forecasting, P&L forecasting, BD&L activities, product development teams, or agency partner management.
- Experience partnering with finance and business planning teams to support brand forecasting and S&OP processes.
- Previous team leadership experience.
Responsibilities
- Lead development of the global commercial strategy for the bispecific antibody, aligning asset priorities with disease-area and portfolio strategies.
- Partner with asset and disease teams to define indication-specific commercial strategies.
- Provide commercial guidance for clinical development planning, target product profile refinement, and evidence-generation priorities.
- Oversee market research and insight generation with disease-area, asset, brand strategy, and market research partners.
- Guide forecasting, opportunity assessment, and market-shaping analyses to inform planning assumptions, investment decisions, and strategic trade-offs.
- Establish a bispecific landscape tracking and data-monitoring plan to assess performance, competitive dynamics, and positioning implications.
- Establish and manage launch-planning milestones, timelines, and activities to support future commercialization readiness.
- Drive early commercial planning, including market development, lexicon development, scientific platform development, and customer engagement planning.
- Guide generic name, brand name, and trademark development in partnership with internal stakeholders.
- Build relationships across global commercial, clinical, regulatory, manufacturing, market access, medical affairs, HEOR, publications, forecasting, finance, legal, compliance, regional, and local teams.
- Serve as the commercial point of contact for medical affairs, publications, HEOR, and related workstreams supporting the asset.
- Partner with regions and key markets to incorporate external customer insights, launch considerations, and local market dynamics into global strategy.
- Travel approximately 15–20%, including some weekends.
Benefits
- Medical, dental, and vision healthcare benefits.
- Other insurance benefits for employees and family.
- Retirement benefits, including 401(k).
- Paid holidays.
- Vacation.
- Compassionate and sick days.
- Eligible for annual bonus and long-term incentive, if applicable.
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What This Job Offers
Job Type
Full-time
Career Level
Director
