Director, Experience Planning

Omnicom Media US H&S•New York, NY

12h•Hybrid

About The Position

Hearts & Science is a data-driven marketing agency inspired by confident marketers seeking business advantage in personalized digital marketing. We offer expert media planning and buying capabilities, shopper marketing, marketing innovation, and content activation. As a Director in Planning at Omnicom Media, you are a proven leader responsible for the strategic vision, direction, and integrated media planning excellence across multiple client portfolios. You will serve as the senior client advisor, guide cross-functional teams, and champion innovation in media strategy. Your leadership will be instrumental in driving business outcomes, fostering top-tier client relationships, and elevating the performance of your planning teams.

Requirements

10+ years of progressive media planning experience, with significant leadership and client management responsibilities in an agency environment.
Proven success in developing and leading integrated media strategies for complex, high-value accounts.
Exceptional leadership, influencing, and relationship-building skills.
Advanced analytical skills and the ability to translate data into actionable strategic recommendations.
Proficiency in Microsoft Excel, PowerPoint, and industry planning/analytics tools.
Strong project management skills and the ability to lead through change in a dynamic environment.
Demonstrated passion for innovation and talent development.

Responsibilities

Set the strategic vision for client portfolios and lead the creation and stewardship of multi-channel media strategies that drive business results.
Act as a senior advisor to clients, providing forward-thinking counsel and identifying opportunities for partnership and innovation.
Oversee the development and delivery of major client presentations, strategic recommendations, and campaign performance analyses.
Ensure programs are continuously optimized through robust data analysis, performance monitoring, and proactive recommendations.
Advocate for clients within OM, ensuring their objectives are met through integrated strategies and informed investment decisions.
Lead, inspire, and mentor planning teams to deliver best-in-class work and foster a culture of high performance, growth, and accountability.
Promote collaboration by partnering with activation, analytics, creative, and strategy teams to deliver cohesive and impactful plans.
Champion operational excellence by optimizing workflow, driving process improvements, and encouraging adoption of OM tools and best practices.
Identify, develop, and retain top talent by providing ongoing coaching, feedback, and leadership opportunities.
Serve as a role model for OM's values and culture, driving cross-team engagement and innovation.