Director Digital Strategy & Integrated Visibility
About The Position
BRG Communications is an award-winning communications agency focused on health, wellness, and better living. Recently named PRWeek’s Outstanding Small Agency of the Year for 2026, BRG helps organizations build credibility, strengthen visibility, and drive meaningful audience engagement through integrated communications strategies. We are seeking a strategic, entrepreneurial digital leader to help strengthen integrated client programs, guide implementation teams, support agency growth, and help shape BRG’s next phase of evolution. The Director Digital Strategy & Integrated Visibility will lead BRG’s integrated visibility and engagement capabilities across paid, owned, earned, organic, search, AI-driven discovery, content strategy, and digital experience. This role partners closely with account teams, creative, research and insights, operations, and executive leadership to strengthen integrated communications programs and future-facing agency capabilities. The ideal candidate is equally comfortable: providing senior-level client counsel guiding integrated visibility and engagement strategy leading cross-functional collaboration and implementation supporting new business growth and pitches translating emerging trends into practical recommendations helping build scalable agency capabilities over time
Requirements
- 8–12+ years of experience in digital strategy, integrated communications, or agency leadership
- Strong understanding of modern search ecosystems, AI-driven discovery, and integrated visibility strategy
- Experience leading integrated paid, owned, earned, and organic digital programs
- Strong executive presence and client counsel skills
- Entrepreneurial mindset with interest in helping build and evolve agency capabilities
Nice To Haves
- Healthcare, wellness, association, or mission-driven sector experience preferred
Responsibilities
- Lead integrated visibility, engagement, and amplification strategies across search, AI discovery, paid, content, and digital ecosystems
- Advise clients on audience visibility, discoverability, engagement, and integrated communications strategy
- Partner with account leadership to strengthen integrated client programs
- Oversee integrated paid media efforts across search, social, display, streaming/CTV, and emerging platforms
- Provide strategic oversight for website strategy, UX, content visibility, and digital storytelling
- Support agency growth, new business strategy, and integrated capability development
- Collaborate across account services, research and insights, analytics, creative, operations, and business development teams
Benefits
- Hybrid and flexible work environment
- Generous PTO and Summer Hours
- 100% employer-paid healthcare and dental coverage
- 401(k) with employer match
- Professional development support
- Better Living Bucks program
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
