Director - Digital & E-Commerce, North America

Langham HotelUnited States,
$150,000 - $160,000

About The Position

Langham Hospitality Group (LHG) is a wholly-owned subsidiary of Great Eagle Holdings, comprising distinctive brands such as The Langham Hotels and Resorts, Cordis Hotels and Resorts, Eaton Workshop, and Ying’nFlo. With over 40 hotels and residences in operation or development, LHG has a global presence across Asia, Europe, North America, Australasia, and the Middle East. This role will collaborate closely with the Vice President, Digital & E-Commerce and the Vice President, Sales & Marketing - North America, to drive the global e-commerce strategy within the region. The successful candidate will lead the development of regional campaigns and work with property teams to execute key digital initiatives aimed at increasing e-business revenue and supporting broader commercial goals. The position involves extensive collaboration with corporate, regional, and property stakeholders to ensure the effective local implementation of global e-commerce strategies and programs. This includes overseeing digital marketing, online advertising, content optimization, and tactical campaigns to maximize performance and customer engagement. Additionally, the role will identify strategic opportunities to enhance digital maturity, foster innovation, and implement best practices across the region, ultimately improving digital marketing effectiveness, increasing direct bookings, and accelerating e-commerce performance for the North American portfolio.

Requirements

  • Bachelor’s degree or equivalent In E-Commerce, Digital Marketing, Marketing or related subjects

Responsibilities

  • Direct and oversee the implementation of the global E-Commerce strategy in North America
  • Lead the development and execution of strategic and tactical regional initiatives to drive direct revenue growth and e-commerce performance.
  • Partner closely with property-level E-Commerce teams to optimize digital performance, website conversion, customer acquisition, and direct channel contribution.
  • Collaborate with global and regional digital marketing partners to maximize the effectiveness and return on investment of digital marketing activities across the region.
  • Work closely with Regional Revenue, Sales & Marketing, and Commercial leaders to support business objectives and drive revenue growth.
  • Monitor, analyse, and report on regional digital performance, market trends, competitive activity, and evolving consumer behaviours.
  • Identify and champion strategic opportunities, digital innovations, and technology enhancements that improve commercial performance and operational efficiency.
  • Drive the localization and implementation of global digital and e-commerce initiatives
  • Foster best-practice sharing, governance, and cross-property collaboration to improve consistency and execution across the region.
  • Support recruitment and succession planning efforts for local E-Commerce openings.
  • Assist with other tasks as required.
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