Director, Dental Lab Product Strategy and Marketing - Zahn

Henry Schein

8d•$144,235 - $206,436•Onsite

About The Position

This position is responsible for leading the long-term product, workflow, and marketing strategy for the Zahn division. Leveraging market analytics, customer insights, and vendor partnerships, the position drives innovation, portfolio optimization, and differentiation across products, services, and customer education initiatives. The role sets strategic direction across product management, lab workflows, marketing, and education, identifying growth opportunities within the dental lab market and across Henry Schein businesses. It is accountable for developing and executing integrated strategies that enhance market presence, drive revenue, and support the sales organization through digital and commercial innovation. Additionally, the position owns marketing and education P&L, including budgeting, vendor-funded initiatives, and campaign performance, ensuring alignment with key business objectives and performance metrics.

Requirements

Strong collaborator with analytical, communication, organizational and verbal skills
Knowledge about the dental market and dental lab market
Strong attention to detail
Strong financial acumen, P&L experience
Strong negotiator, familiar with RA requirements and be able to collaborate cross functionally with legal/RA
Outstanding management and leadership skills and ability to attract, retain, motivate, develop, mentor and coach team members for high performance
Outstanding verbal and written communication skills and ability to resolve disputes effectively
Outstanding presentation and public speaking skills
Expert independent decision making, analysis and problem-solving skills
Understand, interpret and act on financial information and external trends that contributes to business profitability
Plan and manage complex and successful projects; understand available resources, develop timeline, budget and assign areas of responsibility
Lead teams to achieve company goals and solve complex business issues in creative and effective ways
Expert planning and organizational skills and techniques
Communicate effectively with senior management and key stakeholders
Excellent negotiating skills and ability to effectively manage internal and external relationships
Ability to influence, build relationships, understand organizational complexities, manage conflict and navigate politics
Broad professional and managerial skills with a full understanding of industry practices and company policies and procedures
Lead and develop virtual teams
Expert in multiple technical and business skills
Strategic planning skills
Typically 12 or more years of increasing responsibility and complexity in terms of any applicable professional experience; 5 or more years of management experience.

Nice To Haves

Master's degree or global equivalent a plus.

Responsibilities

Partner with the executive leadership team to develop and execute the Zahn strategic plan
Define and drive product, workflow, and marketing strategies to support growth, innovation, and competitive differentiation
Identify market opportunities and synergies across Henry Schein to expand product offerings and solutions
Lead the product management function, including team leadership and vendor partnership strategy
Drive product lifecycle management, including portfolio expansion, new product development, and commercialization
Collaborate with R&D and Technical Services to develop new products, workflows, and capabilities
Manage relationships with key vendors to support innovation, product launches, and profitability growth
Lead the development and execution of integrated marketing, communication, and go-to-market strategies
Oversee customer education strategy, including live and digital programs (e.g., web, events, roadshows), optimizing ROI and engagement
Establish KPIs and measure effectiveness of marketing campaigns, events, and education initiatives
Manage positioning and strategy for exclusive and differentiated products and vendor partnerships
Own marketing, education, and product category P&L, including budgeting, forecasting, and performance tracking
Monitor and optimize spend relative to revenue, including vendor-funded programs and digital initiatives
Establish and track key financial metrics, including revenue, COGS, and gross margin
Develop and maintain quality standards and programs to support business objectives
Support the evolution of operational and fulfillment models to enable scalable, multi-channel growth
Partner cross-functionally to drive demand planning and capacity management
Analyze market trends, customer behavior, and competitive activity to inform strategy
Provide short- and long-term strategic guidance to address changing market dynamics and identify growth opportunities
Lead digital transformation initiatives, identifying and implementing tools, technologies, and workflows that enhance operations and customer experience