Director, Demand Planning

Premier Nutrition•Emeryville, CA

1d•Hybrid

About The Position

Premier Nutrition Company (PNC) is one of the fastest-growing companies in the proactive wellness space showing clear leadership in the category of protein shakes and powders. We make the brands Premier Protein and Dymatize, and are part of our publicly traded holding company, BellRing Brands (NYSE: BRBR). The Director, Demand Planning leads the end‑to-end monthly Demand process and acts as the Process Owner for the Demand Review within the Integrated Business Planning (IBP) cycle. This role oversees a team of three and is accountable for driving forecast quality, elevating cross‑functional alignment, and enabling strategic decision‑making. This role reports into our VP, IBP, Demand Planning, & Operations Excellence. Key areas of focus include: 1. Leading and developing a high-performing demand planning team, fostering continuous improvement, actionable insights, and trusted partnerships across cross‑functional stakeholders. 2. Delivering an unbiased, data-driven forecast by integrating analytics, market intelligence, and business inputs to shape a clear and credible view of future demand. 3. Designing the future-state demand planning vision, building capabilities, processes, and tools needed to support company growth and achieve a best‑in-class planning function. 4. Driving strategic demand planning across multiple time horizons (0–3 years), including scenario planning, long‑range forecasting, and identification of risks & opportunities to inform strategic investments and portfolio decisions. 5. Serving as a key enterprise thought partner to Finance, Marketing, Sales, and Supply Chain by shaping demand insights that influence annual operating plans, budget cycles, and long-term strategies.

Requirements

Bachelor’s degree or equivalent work experience.
10+ years of experience in the Consumer-Packaged Goods (CPG) or adjacent industry within a Supply Chain function with a demonstrated End to End understanding of Supply Chain interdependencies.
4+ years of experience directly in an elevated Demand Planning role (Manager or above) with Statistical modeling or Machine Learning expertise.
4+ years of experience managing direct reports.
Ability to influence senior leaders using data storytelling and scenario-based recommendations.
Comfort with advanced analytics, forecasting tools, and digital transformation.
Strong enterprise acumen, connecting demand insights to financial and strategic outcomes.
Learning and growth mindset.
Bring people along – customer oriented and team player.
Demonstrated excellent verbal/written communication skills.
Ability to work with ambiguity – can effectively cope with change, risk, and uncertainty.
Ability to prioritize and demonstrate excellent time management.
Ability to work independently and form business and technical solutions.
High attention to detail and meticulous.

Responsibilities

Lead the Demand Planning Team
Provide strong leadership and mentorship to a team of three demand planning professionals, fostering growth, collaboration, and high performance.
Set clear performance expectations and hold regular check‑ins to drive accountability, progress toward goals, and continuous skill development.
Cultivate a “builder” mindset by promoting continuous learning, curiosity, and process improvement across the team.
Develop a multi‑year talent roadmap that strengthens future‑ready capabilities in analytics, systems, communication, and leadership.
Build a robust succession pipeline through targeted coaching, structured development plans, and ongoing skill‑building opportunities.
Lead the Demand Review within the IBP cycle, overseeing all demand-related forums and ensuring delivery of a robust, insight‑driven rolling 18‑month demand plan.
Engage in key rhythm‑of‑business meetings—including weekly S&OE, twice‑weekly Command Center, and monthly SBU sessions—to gather inputs, validate key assumptions, and inform the forward‑looking demand call.
Develop and execute the demand planning strategy in partnership with the IBP Lead, ensuring strong alignment with the broader Integrated Business Planning framework.
Guide team collaboration with Marketing, Sales, and Finance, ensuring transparency and accuracy around demand drivers such as promotions, distribution changes, media investment, and innovation launches.
Partner with the Supply Lead to define long‑term WOS parameters informed by the latest demand trends, optimizing inventory, reducing stockouts, and supporting efficient inventory turnover.
Represent the Demand function in enterprise planning forums, preparing and delivering materials for the monthly IBP Supply Review and Business Unit Integrated Reconciliation.
Drive cross-functional alignment on demand risks and opportunities, ensuring scenario outcomes are clearly communicated and visible to senior leadership.
Facilitate executive-level conversations, translating complex data and trends into actionable insights and strategic recommendations that shape decision-making.
Monitoring external signals such as syndicated data, POS trends, competitive actions, macroeconomic indicators, and customer behaviors to enrich demand insights.
Provide leadership in advanced forecasting methodologies, ensuring the team effectively integrates statistical modeling, historical and consumption data, market intelligence, and customer insights to deliver credible, insight‑rich demand forecasts.
Define and operationalize key performance indicators (KPIs) to measure forecast quality, process health, and team performance, fostering a culture of accountability and continuous improvement.
Monitor and assess forecast accuracy proactively, identifying root causes of variance and driving process, capability, or technology enhancements to improve precision.
Use analytical insights to identify opportunities for improvement, enhance efficiency, reduce volatility, and maturing the overall demand planning process.
Partner with the Center of Excellence Lead to co‑develop the long-term Demand Planning strategy and organizational roadmap, enabling a future‑ready, best‑in-class capability.
Own enterprise‑level KPIs, including MAPE, bias, rolling 90 day forecast, forecast value add, and setting targets and establishing governance routines that drive cross‑functional accountability.
Continuously refine forecasting models, collaborating with Data & Analytics partners to evaluate new data sources, improve algorithms, and deploy automation that enhances forecast performance.
Utilize o9 to develop reporting required to conduct Demand Review forums
Shape the long-term technology roadmap for demand planning tools, analytics platforms, data governance, and automation—ensuring systems scale with business needs.
Serve as a business owner for demand process and forecast-input governance, ensuring accuracy, consistency, and alignment across the enterprise.
Attending industry conferences to learn new best in class capability, process, and tools.
Participating in company-wide activities and events galore.
Impromptu conversations with colleagues.
Administrative work such as calendaring and expense reports, and other non-value-added work.