Director, Creative Strategy & Brand Stewardship
About The Position
The Director of Design Strategy and Brand Stewardship drives creative excellence across key Bristol Myers Squibb enterprise platforms and stewards creative strategy and governance throughout the organization. Part of Corporate Communications within Corporate Affairs, the role serves as a creative liaison and consultant to stakeholders delivering brand experiences across online and offline channels. The Director combines strategic leadership with hands-on execution, develops the capabilities of cross-functional teams, and creates high-quality work that meets creative briefs. The role helps advance corporate creative while sustaining the existing brand foundation, and partners with the Senior Director, Creative and Brand Strategy to evolve brand standards, guidelines, and principles.
Requirements
- Bachelor's degree and/or certifications in Graphic Design or Advertising.
- At least 10 years of corporate or agency experience in design, art direction, design strategy, event design, or corporate branding.
- Exceptional leadership skills and comfort explaining concepts to senior leaders.
- A portfolio demonstrating work across 360 creative campaigns.
- Knowledge of and experience with new media formats.
- Understanding of design, copy, and photography/videography best practices.
- Understanding of brand development and multichannel communications concepts.
- Experience planning and directing photo and video shoots.
- Experience concepting and designing large-scale event spaces and managing their installation process.
- Expert-level proficiency with Adobe Creative Suite, Figma, and After Effects, and experience creating storyboards and mood boards.
- Passion for brands, ideas, and storytelling.
Responsibilities
- Lead design and creative direction for internal and external corporate brand projects, supporting Tier 1 events and leading Tier 2 events and initiatives.
- Collaborate with designers, content creators, and agency partners to drive creative cohesion.
- Manage agency onboarding, consultations, and design reviews for agency partners across the enterprise.
- Develop bold, disruptive design while ensuring that assets adhere to brand guidelines.
- Enforce companywide brand standards to maintain the design integrity of internal and external marketing materials and communications.
- Serve as a creative and brand consultant to business partners, including Congress Teams, Talent Acquisition, Facilities, Inclusion & Culture, and Corporate Affairs Strategy & Operations.
- Support creative efforts to elevate BMS's reputation by monitoring trends and behaviors, streamlining processes, and planning improvements.
- Set the artistic direction of omnichannel content, including internal, external, and workplace branding.
- Work with the Project Manager to keep projects on track and meet deadlines needed to achieve business goals and objectives.
- Partner with the Senior Director, Creative and Brand Strategy, and lead the ongoing evolution of brand standards, guidelines, and principles.
Benefits
- Comprehensive benefits, including wellbeing support, retirement and financial protection benefits, and medical, dental, vision, life, and disability insurance offerings.
- Flexible Time Off without a set accrual limit for eligible U.S.-based exempt employees, subject to manager approval.
- 11 paid company holidays each year.
- Eligible employees may receive 160 hours of paid vacation annually for new hires, subject to manager approval, and 3 optional holidays.
- Depending on eligibility, additional time-off benefits may include paid sick leave, up to two paid volunteer days per year, summer-hours flexibility, and leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs.
- Eligible employees receive an annual Global Shutdown between Christmas Day and New Year's Day.
- Potential eligibility for discretionary incentive cash and stock opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Director
