Director, Creative Strategy & Brand Stewardship

Bristol Myers Squibb • Princeton, NJ

1d

About The Position

The Director of Design Strategy and Brand Stewardship drives creative excellence across key Bristol Myers Squibb enterprise platforms and stewards creative strategy and governance throughout the organization. Based within Corporate Communications and the broader Corporate Affairs organization, the Director serves as a key liaison and creative consultant to stakeholders delivering brand experiences through online and offline channels.

This role combines strategic leadership with hands-on creative work. The Director maximizes the talents of cross-functional teams, establishes a strong creative point of view, and delivers high-quality work that fulfills creative briefs. The position leads the next chapter of corporate creative while sustaining the current brand foundation, and serves as a thought partner to the Senior Director, Creative and Brand Strategy. The Director also leads the ongoing evolution of brand standards, guidelines, and principles, bringing new ideas and experiences to life.

Requirements

• Bachelor’s degree and/or certifications in Graphic Design or Advertising.
• At least 10 years of corporate or agency experience in design, art direction, design strategy, event design, or corporate branding.
• Exceptional leadership skills.
• Ability to explain concepts to senior leaders.
• Portfolio demonstrating a body of work encompassing 360 creative campaigns.
• Knowledge of and experience with new media formats.
• Understanding of design, copy, and photography/videography best practices.
• Understanding of brand development and multichannel communications concepts.
• Experience planning and directing photo and video shoots.
• Experience concepting, designing, and managing the installation process for large-scale event spaces.
• Expert-level proficiency with Adobe Creative Suite, Figma, and After Effects, and experience creating storyboards and mood boards.
• Passion for brands, ideas, and storytelling.

Responsibilities

• Lead design and creative direction for internal and external corporate brand projects, supporting Tier 1 and leading Tier 2 events and initiatives.
• Collaborate with designers, content creators, and agency partners to drive creative cohesion.
• Manage agency onboarding, consultations, and design reviews for agency partners across the enterprise.
• Develop bold and disruptive design while ensuring assets adhere to brand guidelines.
• Enforce companywide brand standards to maintain the design integrity of internal and external marketing materials and communications.
• Serve as a creative and brand consultant to business partners, including Congress Teams, Talent Acquisition, Facilities, Inclusion & Culture, and Corporate Affairs Strategy & Operations.
• Support efforts to elevate BMS’s reputation by staying informed of trends and behaviors, streamlining processes, and planning improvements.
• Set the artistic direction of omnichannel content for internal, external, and workplace branding.
• Work with the Project Manager to keep projects on track and meet deadlines needed to achieve business goals and objectives.
• Lead the continual evolution of brand standards, guidelines, and principles.

Benefits

• Comprehensive benefit plans, including wellbeing support, retirement and financial protection benefits, and medical, dental, vision, life, and disability insurance offerings, subject to plan terms and eligibility.
• Flexible Time Off without a set accrual limit for eligible U.S.-based exempt employees, subject to manager approval.
• Paid company holidays.
• Additional time-off benefits may be available depending on eligibility, including paid sick leave, up to two paid volunteer days per year, summer-hours flexibility, and leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs.
• Eligible employees may receive an annual Global Shutdown between Christmas Day and New Year’s Day.
• Eligible employees may be offered discretionary incentive cash and stock opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Director