Director, Communications

Bay FC•San Francisco, CA

About The Position

We're looking for a Director of Communications to own business-side PR and communications — think corporate partnerships, marketing, ticketing, community impact, and executive visibility. You'll work closely with leaders and teams across the organization to develop strategies, craft messaging, and execute communications plans that move the needle for Bay FC's business goals. This role calls for someone with strong media instincts, excellent judgment, and the ability to write and communicate with equal polish for a press release, an executive speech, or an internal all-hands. You'll be a key voice in shaping how Bay FC shows up in the world — not just in the sports pages, but in business, culture, and community conversations across the Bay Area and beyond.

Requirements

7+ years in PR, corporate communications, or media relations.
An exceptional writer and editor with a sharp eye for detail and brand voice.
Proven ability to develop storylines, pitch reporters, and earn media coverage.
Experience with executive communications, strategic planning, and crisis management.
A collaborative, proactive self-starter who thrives in fast-paced, ambiguous environments.
Strong organizational skills — you can manage five priorities without breaking a sweat.
Genuine passion for women's sports and the Bay FC mission.
Flexible for evenings, weekends, and big moments — because soccer doesn't run 9 to 5.

Responsibilities

Build and drive Bay FC's business communications strategy — from corporate partnerships and community impact to ticketing, brand campaigns, and major organizational moments.
Be the pitch machine: identify great storylines, cultivate media relationships, and land earned coverage with business, lifestyle, and culture journalists.
Write everything — press releases, exec speeches, internal updates, owner briefings, talking points. If words are involved, so are you.
Support executive thought leadership and visibility, including LinkedIn content, panel prep, presentations, and public remarks.
Serve as the connective tissue between Communications, Marketing, and Social to amplify stories across every channel.
Partner with HR and leadership on internal comms — All-Hands meetings, org updates, employee emails, and beyond.
Monitor media coverage and stay ahead of trends in women's sports, the Bay Area market, and the broader business landscape.
Support crisis communications and issues management when things get complicated.