Director, Communications

TrendyMinds•Indianapolis, IN

1d•Remote

About The Position

The Director of Communications will lead and evolve the agency’s communications discipline, shaping integrated strategies that build reputation, influence perception, and drive business impact. You’ll operate as both a strategist and an operator, bringing sharp storytelling instincts, a deep understanding of today’s communications landscape, and the ability to connect narrative to business outcomes. While media relations remains a key component, this role extends beyond traditional PR to include thought leadership, executive visibility, reputation management, and broader communications strategy. This is an opportunity to expand Communications as a core, strategic offering within a growing agency.

Requirements

7+ years in communications and/or public relations (agency experience across Healthcare, Technology, and/or Finance preferred)
Proven ability to lead integrated communications programs, not just media relations
Strong network across media, influencers, and industry platforms with a track record of securing meaningful coverage
Exceptional storyteller with the ability to simplify complexity
Strategic thinker who ties communications directly to business outcomes
Confident advising senior executives and influencing decision-making
Operates with ownership, urgency, and sound judgment
Thrives in a fast-moving, collaborative environment
AI Fluency: A demonstrated comfort and capability with AI tools as part of day-to-day work, using them to improve quality, move faster, and scale output effectively.

Responsibilities

Serves as a trusted communications advisor to clients.
Provides strategic guidance on messaging, reputation management, stakeholder communications and executive visibility.
Own relationships across media, industry influencers, and emerging platforms.
Develop targeted outreach that connects client stories to what audiences actually care about.
Manage inbound opportunities with speed and judgment.
Identify and shape the stories worth telling.
Build thought leadership platforms that position brands and client executives as credible, differentiated voices.
Translate business priorities, data, and expertise into narratives that resonate across earned and owned channels.
Design and execute programs that elevate the presence of client executives through speaking engagements, bylined content, media opportunities, podcasts, and industry recognition.
Provide counsel on messaging, positioning, and high-stakes communications moments.
Support clients in navigating complex or sensitive situations, ensuring consistent messaging and proactive reputation management.
Advise on communications related to business changes, issues, or broader stakeholder considerations.
Determine the right mix of channels and platforms across earned and owned environments.
In partnership with our broader team, guide how stories show up across media, digital, social, and experiential touchpoints to maximize impact.
Leverage AI tools for insights, monitoring, content development, and trend analysis, enabling faster, smarter, and more scalable communications strategies.
Success in this role depends on instincts and experience: knowing what matters, how to shape a narrative, and how to guide clients through both opportunity and complexity.