Director, Commercial Innovation

Signature AviationOrlando, FL

About The Position

The Director, Commercial Innovation leads the execution of Signature Aviation's Commercial innovation strategy through governance, portfolio management, product advancement, AI enablement, and cross-functional transformation initiatives. Serving as a key member of the Guest Experience & Innovation leadership structure, this role converts strategic priorities into actionable initiatives that improve customer experience, commercial performance, operational effectiveness, and business value. The Director is accountable for establishing and leading the Commercial innovation operating model, creating alignment between Commercial, Operations, IT Product Engineering, Finance, and Enterprise stakeholders. Through a team of Commercial Innovation Analysts, this leader ensures innovation initiatives move efficiently from concept through implementation, adoption, and value realization.

Requirements

  • Bachelor's degree in Business Administration, Information Systems, Engineering, Technology, Analytics, Finance, Marketing, or a related field.
  • 10+ years of progressive experience in product management, innovation, business transformation, strategy, technology enablement, commercial operations, or related disciplines.
  • 5+ years of people leadership experience, including leading cross-functional teams and enterprise initiatives.
  • Demonstrated experience developing and executing business cases, prioritization frameworks, and governance models.
  • Experience leading complex initiatives that require coordination across business, technology, operations, and finance functions.
  • Proven success influencing senior leaders and driving organizational change.
  • Experience leveraging data and analytics to support decision-making and measure business outcomes.

Nice To Haves

  • Master's degree in Business Administration (MBA) or related advanced degree.
  • Experience leading innovation, digital transformation, AI, automation, or product management functions.
  • Formal training or certifications in Agile, Product Management, Change Management, Lean, Six Sigma, or Project Management.
  • Experience managing enterprise portfolios and capital investment decisions.
  • Aviation, hospitality, travel, transportation, technology, or other customer-centric industry experience.
  • Experience implementing AI-enabled solutions and emerging technologies at scale.
  • Experience working within matrixed, multi-functional organizations.

Responsibilities

  • Execute the Commercial innovation strategy aligned to enterprise priorities.
  • Lead the Commercial innovation portfolio, including digital products, AI initiatives, process improvements, and emerging technology opportunities.
  • Establish prioritization frameworks, governance models, and stage-gate processes.
  • Ensure initiatives align to strategic objectives, customer outcomes, and measurable business value.
  • Develop and maintain the Commercial AI roadmap and innovation pipeline.
  • Identify opportunities to improve guest experience, productivity, revenue performance, and decision-making through AI and automation.
  • Champion innovation adoption across Commercial functions.
  • Partner with Product Engineering to align business priorities with delivery roadmaps.
  • Oversee business case development, ROI analysis, KPI definition, and value realization reporting.
  • Ensure investment decisions are supported by business outcomes and financial justification.
  • Communicate portfolio health, risks, and realized benefits to executive leadership.
  • Serve as the primary Commercial liaison to Operations, Finance, IT Product Engineering, Analytics, and Enterprise Transformation teams.
  • Facilitate alignment among stakeholders and remove barriers to execution.
  • Ensure Commercial demand is funneled through a consistent intake and prioritization process.
  • Lead and develop Commercial Innovation Analysts.
  • Build innovation, product ownership, and change management capabilities across the team.
  • Foster a culture of accountability, experimentation, collaboration, and continuous improvement.
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