Director, Commerce Marketing - Walmart

Campbell'sRogers, AR
$144,400 - $198,600Onsite

About The Position

Shape and accelerate the future of omni-commerce for iconic Campbell’s brands across WalMart and Sam’s Club. Drive sustainable growth across in-store and online through modality format integration and marketing message cohesion at all shopper/consumer touchpoints. Build trust-based, strategic customer partnerships that unlock joint value and long-term growth. Influence internal strategy through deep customer insight, category leadership, and commercial expertise.

Requirements

  • 8+ years of experience in e-commerce or omni-channel strategy with required customer-facing experience
  • Strong understanding of Walmart’s omni and digital ecosystem
  • Strong analytical and financial acumen with the ability to translate data into actionable insights
  • Deep knowledge of omni-channel retail dynamics and customer-specific strategy development
  • Excellent communication, negotiation, and relationship-building skills
  • Demonstrated ability to work cross-functionally and influence in a matrixed CPG organization
  • Experience delivering revenue, profit, and share objectives

Nice To Haves

  • Expertise in retail media networks, digital shelf optimization, and e-commerce merchandising
  • A track record of leading omni-channel transformation initiatives
  • Passion for innovation and building the next generation of commerce capabilities

Responsibilities

  • Own end-to-end omni-commerce strategy for Walmart aligned to enterprise priorities
  • Translate enterprise omni frameworks into Walmart-specific growth plans
  • Drive Joint Business Planning (JBP) grounded in customer insights, category leadership, and brand priorities
  • Build and execute integrated commerce strategies connecting in-store activation, digital shelf excellence, retail media, and shopper marketing
  • Partner with omni marketing teams to deliver cohesive omni-channel activation with a strong focus on digital commerce acceleration
  • Collaborate with sales, brand, insights, and marketing teams to design and activate customer-specific programs that drive incremental growth
  • Analyze customer and category trends to identify growth opportunities and risks
  • Manage omni marketing investments to maximize ROI and align with Campbell’s overall commercial strategy
  • Partner closely with category management to deliver compelling insights and thought leadership to customers
  • Deliver annual revenue, profit, and share objectives across assigned customers
  • Lead, coach, and develop two direct reports and manage agency support resources

Benefits

  • medical
  • dental
  • short and long-term disability
  • AD&D
  • life insurance (for individual, families, and domestic partners)
  • matching 401(k) plan
  • unlimited sick time
  • paid time off
  • holiday pay
  • free access to the fitness center (if in WHQ)
  • on-site day care
  • company store
  • Campbell’s Cares program (matches employee donations and/or volunteer activity up to $1,500 annually)
  • Employee Resource Groups (ERGs)
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