Director, Analytics

Zeno GroupChicago, IL

About The Position

Zeno Group is seeking a Director, Analytics to lead integrated measurement and analytics programs across a diverse portfolio of corporate, consumer, and healthcare clients. This role involves developing analytics solutions that help clients measure success, optimize performance, and make informed business decisions. The ideal candidate is an analytically minded leader who enjoys both strategic thinking and hands-on execution, with opportunities to guide client programs, mentor team members, and advance Zeno's analytics capabilities.

Requirements

  • 6+ years of experience in analytics, marketing analytics, communications measurement, paid media analytics, or related fields within an agency, consulting, or client-service environment.
  • Experience developing measurement strategies and analytics frameworks that support communications and marketing objectives.
  • Strong understanding of paid, earned, owned, and social media measurement.
  • Experience translating complex data into clear insights and strategic recommendations for clients and internal stakeholders.
  • Advanced proficiency with Tableau, Looker Studio, Power BI, or similar data visualization platforms.
  • Strong Excel skills with experience working across large or complex datasets.
  • Experience building client-ready presentations and communicating findings to senior stakeholders.
  • Strong understanding of marketing analytics, digital performance metrics, and communications measurement.
  • Experience managing multiple client engagements, budgets, and project priorities.
  • Familiarity with analytics, social listening, and media intelligence platforms such as Google Analytics, Meta Ads Manager, Brandwatch, NewsWhip, Muck Rack, Pathmatics, Audiense, or similar tools.
  • Collaborative mindset with a passion for continuous learning, innovation, and helping clients make smarter decisions through data.

Nice To Haves

  • Experience supporting integrated communications, public relations, or marketing measurement programs.
  • Experience with statistical analysis, attribution modeling, or advanced analytics methodologies.
  • Familiarity with AI-enabled analytics tools, workflow automation, or emerging measurement technologies.

Responsibilities

  • Develop measurement strategies and analytics frameworks that align with client objectives, business priorities, and communications goals.
  • Lead integrated analytics programs across paid, earned, and owned channels, translating complex data into actionable insights and strategic recommendations.
  • Oversee the development of dashboards, reports, and visualizations that clearly communicate performance and support data-informed decision-making.
  • Partner with strategy, creative, media, and account teams to integrate analytics into communications planning and campaign optimization.
  • Identify new measurement approaches, technologies, and methodologies that strengthen analytics capabilities and improve client outcomes.
  • Mentor and develop team members while fostering a collaborative environment where people can learn, grow, and do their best work.
  • Support business development efforts by helping identify new opportunities, communicating the value of analytics, and contributing to the continued evolution of Zeno's analytics practice.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Prescription plans
  • Short-term disability
  • Long-term disability
  • Paid subscription to Headspace
  • Access to mental health providers and services through an employee assistance program
  • Generous vacation
  • Paid holidays
  • Self-care time
  • 401(k) plan
  • Pretax flexible spending accounts
  • Tuition assistance
  • Life insurance
  • Free access to a certified financial coach
  • Monthly allowance for ZenoFit program activities
  • Annual bonuses
  • Paid Time Off policy
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